In this episode of the Apparel Entrepreneurship Podcast, we dive into a big one - Digital Product Passports (DPPs). They’re going to be mandatory for all fashion brands selling in the EU starting in 2027, so it’s time to get familiar.Ana and Klas break down what DPPs actually are, why they matter for sustainability and transparency, and how they can help build real trust with customers. We also get into the practical side - the data you’ll need, the risks of not being ready, and the major opportunities DPPs open up for both operations and marketing.We wrap up with some hands-on advice on how to start implementing DPPs now, and how doing it right can actually boost your brand and make your processes way more efficient.Takeaways✅ Digital Product Passports (DPPs) will be required for selling in the EU by 2027 - no way around it.✅ DPPs are all about making fashion more sustainable and transparent.✅ To make it work, brands need solid, accurate data from their entire supply chain.✅ Being open about where and how products are made helps build real trust with customers.✅ DPPs aren’t just for compliance - they’re a powerful marketing tool too.✅ Skip the DPP rules and you risk facing fines and other penalties.✅ Moving toward a circular economy isn’t optional anymore - it’s key to real sustainability.✅ DPPs help brands stay on top of their products’ full lifecycle, from design to end-of-life.✅ They also open up new ways to connect directly with your customers.✅ Done right, DPPs can actually improve how your business runs behind the scenes.DPP solutions - Portia.cloud - https://www.portia.cloud/

🎙️ The Ultimate Guide to Fashion Retail Success – Featuring Flying Solo’s Co-FounderIn this powerhouse episode of the Apparel Entrepreneurship Podcast, we sit down with Elizabeth Solomeina, co-founder of Flying Solo—one of the most influential retail platforms for independent designers.Whether you're just starting out or looking to level up your fashion brand, this episode is your step-by-step guide to thriving in fashion retail. Elizabeth shares real-world insights and hard-earned wisdom on what it truly takes to succeed — from debunking retail myths and mastering the art of networking, to aligning creativity with market demand and landing valuable press.You’ll also learn:What most designers get wrong about retail (and how to avoid it)How to seamlessly transition from D2C to retailWhy your online presence could make or break your brandThe secrets to getting noticed — and stocked — by top retailersThis isn’t just a conversation — it’s a blueprint. Tune in and unlock the strategies that are shaping the future of fashion retail.Flying Solo: https://flyingsolo.nyc/Portia: https://portia.cloud/#retail #fashion #sales

Claudia Glass, the founder of a female-specific sportswear brand, shares her journey from being a high school teacher to creating a unique sports bra designed for swim runners, now worn by some of the world's best professional athletes.

She discusses the challenges of entering the apparel industry, the importance of understanding customer needs, and the innovative design and manufacturing processes involved in creating her product.

Claudia emphasizes the significance of sustainability and circularity in fashion, as well as the value of mentorship and community feedback in developing successful products. In this conversation, Claudia Glass discusses the intricate journey of developing a sportswear brand focused on women's needs, particularly sports bras.

She shares insights on the challenges of manufacturing, the importance of on-site collaboration with manufacturers, and the strategies behind pricing and marketing.

Claudia emphasizes the significance of customer engagement and feedback in refining products, as well as the personal challenges faced as an entrepreneur in the competitive apparel industry.

In this conversation, Claudia Glass shares her journey as an entrepreneur, the challenges of product development, and the importance of resilience. She emphasizes the need for collaboration and support within the industry, particularly for women entrepreneurs.

She ends with her vision for the future of her brand and the legacy she hopes to leave behind.

Swijin: https://swijin.com

🔥 RESOURCES WE CREATED FOR YOU!

⚡️💻 Sustainable Fashion Business Software

https://www.portia.cloud/

⚡️💻 6-Step Clothing Brand Startup Course - To 6 Figures And Beyond

https://academy.apparelentrepreneurship.com/step/clothing-brand-startup-course/

⚡️💻 How To Write A Business Plan Workshop

https://academy.apparelentrepreneurship.com/step/business-plan-workshop/

⚡️💻 Find Your Brand Niche & Unique Value Proposition

https://academy.apparelentrepreneurship.com/step/find-your-brand-niche/

⚡️💻 Apparel Entrepreneurship Tools & Templates

https://www.apparelentrepreneurship.com/shop/

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