Welcome to a brand new season of the Affiliate Marketing Podcast. We are delighted to announce that this season is sponsored by impact.com. Season 17 begins with an inspiring conversation between Lee-Ann and Robert Glazer. Robert is Founder and Board Chair of Acceleration Partners, and he discusses his experience in the affiliate marketing industry. Talking points include: the challenges of running an agency, the evolution of the industry, and the future of affiliate marketing in the digital landscape. Robert also shares insights on the importance of relationships, the impact of technology, and the role of AI in the industry.

Listen to find out more about:

• The challenges and opportunities in performance marketing
• The paradigm of leaving jobs
• Adopting a risk-on mindset for future success

Key segments of this podcast and where you can tune in to go direct:

[08:25] The evolution of affiliate marketing and partnership marketing

[09:20] The impact of technology and relationships in affiliate marketing

[26:13] “No generalization works in this industry”

ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September.

EARLY BIRD TICKET PRICES END SOON!

Tickets to this two-day conference at Park Plaza Westminster Bridge, include:

• Full two-day conference and keynote speaker line-up (Learning from the best in the industry)
• Access to specific Masterclasses helping you level up your performance and skills development
• Lunch and Refreshments FREE on both days
• Networking and Exhibitor Area
• Matchmaking meet-ups
• A Social Networking party

Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights.

Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here.

Rate, Review & Subscribe on Apple Podcasts

“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.

Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”

Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.

Subscribe to our podcast HERE!

And just like that… we’ve come to the end of another superb season of the Affiliate Marketing Podcast. During Season 16, we hit over 250,000 downloads! To all of you around the world who listen in, we thank you for your support and for lending us your ears. This season featured interviews with industry experts, discussions on affiliate marketing trends, and insights into the future of the industry. Let’s take a look back at the highlights from this season…

Listen to find out more about:

• A full summary of what Season 16 of The Affiliate Marketing Podcast had to offer.
• Our upcoming events, including September’s ELEVATE Summit: check out this episode for a full summary of our first ever in-person event: ELEVATE Summit: Where Lead Generation and Affiliate Marketing Will Collide
• A sneak Season 17 peek!

Key segments of this podcast and where you can tune in to go direct:

[01:25] Season 16 Recap and Milestone achievement

[03:30] How To Access More of Our Content

[39:00] All About ELEVATE

ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September.

EARLY BIRD TICKET PRICES END SOON!

Tickets to this two-day conference at Park Plaza Westminster Bridge, include:

• Full two-day conference and keynote speaker line-up (Learning from the best in the industry)
• Access to specific Masterclasses helping you level up your performance and skills development
• Lunch and Refreshments FREE on both days
• Networking and Exhibitor Area
• Matchmaking meet-ups
• A Social Networking party

Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights.

Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here.

Rate, Review & Subscribe on Apple Podcasts

“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.

Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”

Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.

Subscribe to our podcast HERE!

In this week’s podcast episode, Gemma Boore, a Senior Associate at Harris Hagan, discusses dark patterns and their impact on consumer decisions. Dark patterns refer to the design and structure of websites that encourage users to make certain choices, often not in their best interests. The use of dark patterns can breach consumer protection, data protection, and competition laws. The UK Information Commissioner's Office (ICO) and the Competition and Markets Authority (CMA) have published a joint position paper on harmful designing in digital markets, highlighting the potential harm caused by dark patterns. The ICO has also written to top websites in the UK, urging them to change their practices. It is important for marketers to be aware of these issues and take steps to ensure compliance.

Listen to find out more about:

• The use of dark patterns can breach consumer protection, data protection, and competition laws.
• Why Marketers should review their websites and email marketing techniques to identify any dark patterns and consider alternative options that are more compliant and protect consumer interests.
• Understanding Dark Patterns and Their Impact on Consumer Decisions
• 
  

Key segments of this podcast and where you can tune in to go direct:

[07:19] Regulatory Focus on Dark Patterns

[13:58] Steps for Marketers to Ensure Compliance

[27:55] Immediate Actions for Advertisers and Affiliates

ELEVATE Summit 2024 – Where Lead Generation and Affiliate Marketing collide, launches as an in-person conference for the first time, in London 16-17 September.

EARLY BIRD TICKET PRICES END JULY 4!

Tickets to this two-day conference at Park Plaza Westminster Bridge, include:

• Full two-day conference and keynote speaker line-up (Learning from the best in the industry)
• Access to specific Masterclasses helping you level up your performance and skills development
• Lunch and Refreshments FREE on both days
• Networking and Exhibitor Area
• Matchmaking meet-ups
• A Social Networking party

Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights.

Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here.

Rate, Review & Subscribe on Apple Podcasts

“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.

Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”

Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.

Subscribe to our podcast HERE!