The Ad That Will Hire Your Unicorn

Tiff and Monica provide exclusive, step-by-step insight into creating hiring ads that both grasp your specific practice's strengths and needs, and attract those rockstar team members you've been looking for. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Transcript: The Dental A Team (00:00) Hello, Dental A Team listeners. We are back today. I think we used to call it Consultant Takeover and now it's just literally a podcast, but it's my consulting team. And gosh, I love these days. You guys get to hear me just brag about the consultant team and the Dental A Team in general. And I have one of my faves. All these women are some of my favorite human beings in life. we got to recently, we were able to spend some really good quality time together and really just. Honestly, it was just fun. Like it wasn't even one-on-one, like getting to know each other. It was just really getting to know each other by proxy of having fun together. And if no one here listening knows, fun is one of our core values. And that is one of the core values. I don't even know. You may know this, but it was one of the core values that Kiera and I have had literally since day one. That was one that has never changed. Fun has always been there. We did have it really high. used to be our number one core value. And then we realized like, it was setting a weird precedent. So it's not quite as high anymore, but fun is massive for us. And we really, truly believe if you're not having fun, what are you even doing? I think there's oftentimes in life that things are not necessarily quote unquote fun, but there should be some air of sprinkles on top that can make life a little bit more fun in the end. So Monica, you make podcasting fun, your way of thinking. I like following. Monica (00:59) Yeah. The Dental A Team (01:22) your thought process. really, it is really fun for me to follow the thought process, especially because I tend to think I'm pretty good at knowing where someone's going or what they're doing, what their intent is. Like I'm usually pretty good at keying into it, but sometimes you catch me and I'm like, dang, I love how your brain works. So I love it because you make me think a little bit harder, like a little... more intentional, I like the word intentional. You make me think a little more intentional than I do on my day to day. So thank you for being here today, Monica, and shedding your brilliance on the Dental A Team, listeners and team. How are you this morning? It's a Monday morning for us and we're just at it bright and early. How are you? Monica (02:09) I'm doing great, Tiff. Thank you. Thanks for inviting me. You know, I think one of the things that attracted me and I was really curious about the Dental A Team was that core value of having fun because, you know, we just kind of get a little serious and boring as we become adults. And I'm like, gosh, I don't ever remember thinking like, my gosh, this work should be fun. Sometimes it is fun, but should it be fun? And I was so curious about that. to be honest, I think I shared this. I struggled a little bit with adding the fun factor in, you know, when I think about work and in my day. And I'm so glad that I decided to join the Dental A Team because that is my core value. Every day that I wake up, I'm like, I'm going to make this so fun today. What's going to be fun about my day? And I think fun is just a mindset. Right? Because you can do hard things. You can have hard conversations. You can have a hard day and still look for the fun and still make it fun. ⁓ So thank you. Thanks for inviting me today. This is one of my, I guess, new hobbies, newfound passions is podcasting, unscripted podcasting, ⁓ going with it. Right. And just seeing what our brains kind of like come up with. So. The Dental A Team (03:31) Yep. Monica (03:35) just so you all know, this is unscripted. This is ⁓ just real time and I love it. I love the authenticity of it, right? Because this is where great ideas are born with no agenda. it's, you you and I have like this really great kind of cadence and engagement. One thought leads to another. And sometimes I have to stop myself because I can see myself going down and, you know, a rabbit hole and just, you know, and so we'll... We'll keep it short and sweet and impactful. The Dental A Team (04:07) Awesome. I love that. Thank you. And I'm glad that you, I'm actually glad that you mentioned that I do. I do think it's important for listeners to know, like this is literally off the cuff. Uh, 99.9 % of it, have a topic and we like brainstorm for a quick minute, but really we have no idea what's going to come out of these podcasts until it's done. So it is a really magical experience. And I like it that way because I think that, like you said, there's, there's more ideas that are born in that kind of a mindset and it does, it keeps it fun. Monica (04:12)...