"I didn't feel like I had a purpose. I didn't feel rooted. But once I asked myself, 'What do you actually want to do?' everything changed."
– Felicia Williams

On this episode of That One Lawyer™ Podcast, Neal Goldstein sits down with Felicia Williams, attorney, advocate, and first-generation law graduate, for a raw and powerful conversation about identity, confidence, and finding your purpose as a lawyer.

If you're a young lawyer, a first-gen law student, or someone who never saw yourself represented in this profession, this conversation is going to hit you right in the chest.

Felicia opens up about the reality of being a Black woman in law — the pressure, the expectations, the isolation, and the quiet moments where confidence is tested. But she also shares how she found her footing, how she built her voice, and why she believes representation isn't a burden… it's an honor.

Neal and Felicia dive into the topics that law school never taught you, including:

• What it really feels like entering the profession with no blueprint or family roadmap
• How Black women experience pressure to "get everything right" just to be seen as equal
• Why confidence is built through purpose, not perfection
• How to develop a personal identity as a lawyer instead of fitting someone else's mold
• Why representation matters more than ever — and how it shapes client trust
• How Felicia found her voice in a profession that wasn't built with her in mind
• Why younger lawyers struggle with belonging, and how to find community
• The mindset shift that helped her turn self-doubt into real clarity and confidence

This is not another legal résumé conversation. It's a human conversation about what it takes to become a lawyer when you're the first in your family, when you didn't grow up around attorneys, and when you're navigating identity in a system that wasn't designed for you.

Felicia reminds us that:

• You don't need to know everything to succeed
• You don't have to sound like everyone else
• You can create impact simply by being who you are
• And you can build a career that serves people who look like you, come from your community, and trust you because you understand them at a deeper level

For young lawyers, diverse lawyers, or anyone trying to build confidence in this field, Felicia's story is the roadmap you wish you had on day one.

Why this episode matters
Most podcasts talk about law like it's all tactics and business. This one talks about being human. Felicia shows that you can build a successful career not by being the loudest voice, but by being the most grounded and authentic one.

If you've ever felt like you didn't belong in law, this episode proves you do.

Creators need real lawyers who understand brand deals, disclosures, usage rights, and likeness. In this episode of That One Lawyer™ Podcast, Neal Goldstein sits down with Frank Poe of POE LAW PLLC to break down the creator economy from a lawyer's perspective. We cover influencer contracts, FTC endorsement disclosures, usage rights and licensing, right of publicity, NIL deals, UGC and whitelisting, and how AI deepfakes change risk for lawyers and creators.

If you advise creators, negotiate brand deals, or run a PI or small firm and want practical ways to protect clients, this conversation is your roadmap. Learn how to negotiate creator licensing, define paid usage, avoid hidden buyouts, comply with FTC disclosure rules on video, secure likeness permissions for AI and synthetic media, and structure NIL endorsements that pass compliance checks.

Watch the full video HERE

What you will learn
• How to read and fix influencer agreements so creators keep IP and usage under control
• The difference between usage rights, paid media, and whitelisting, and why clear licensing terms matter
• FTC disclosure best practices for YouTube, Instagram, and TikTok, including on-screen and audio disclosures in video
• Right of publicity fundamentals across states and how AI and deepfakes raise new consent issues
• NIL realities after House v. NCAA and how social posts, appearances, and "valid business purpose" affect contracts
• Practical red flags in creator contracts and how to push back without killing the deal

Why this matters for PI and small firms
Client acquisition now lives on social. Creators, athletes, and professionals monetize name, image, and content daily. Lawyers who understand creator licensing, disclosures, and likeness rights will win higher value clients and prevent disputes over ownership, consent, and distribution.

About our guest
Frank Poe is a lawyer for creators, athletes, and agencies. He negotiates influencer contracts, brand deals, and licensing, and helps clients navigate disputes, IP, and platform issues. Learn more at poelaw.co

Chapters
• Creator economy law basics for lawyers
• Influencer contracts that protect creators and brands
• Usage rights, buyouts, and whitelisting explained
• FTC endorsement disclosures on video and in captions
• Right of publicity and AI deepfakes
• NIL deals for social media endorsements
• UGC, indemnity, and avoiding hidden risks
• Building a creator-savvy legal practice

Subscribe to That One Lawyer™ Podcast for weekly episodes, mid-form highlights, and Shorts focused on creator law, law firm growth, client communication, and real practice building.

"You can't fix what you won't measure." – Harlan Schillinger

In this episode of That One Lawyer™ Podcast, host Neal Goldstein sits down with Harlan Schillinger, often called the Godfather of Legal Advertising. For nearly five decades, Harlan has shaped the evolution of legal marketing, pioneering attorney television ads, developing Lead Docket, and helping over 130 firms build brands based on trust, accountability, and compassion.

But behind his success is a philosophy every lawyer should hear:
Accountability isn't punishment — it's freedom.

This episode dives into what law firms get wrong about growth, why throwing money at marketing won't fix weak intake systems, and how data and culture—not ad spend—determine long-term success.

• The origin of "What you don't know, you don't know" and why it defines modern law firm success

• How Harlan revolutionized legal advertising and introduced measurable marketing to the industry

• The moment he realized most lawyers were losing clients before the first phone call ended

• Why "buying your way out of a problem" never works — and what accountability really looks like

• How intake staff shape your brand more than your billboards ever will

• The single question every lawyer should ask daily: "What didn't we sign today?"

Young lawyers often focus on branding, visibility, and growth — but as Harlan points out, you can't grow what you don't track.

He challenges attorneys to look deeper:

• Are you measuring what matters?

• Are your systems serving your clients?

• Are you building a culture that matches your message?

This is more than a conversation about marketing — it's a blueprint for building an accountable, client-centered practice that lasts.

• Stop guessing. Measure everything.

• Accountability protects your firm, your clients, and your future.

• Your intake team defines your reputation long before you meet the client.

• The goal isn't more leads — it's better experiences.

• Ask what didn't work, not just what did.

Harlan Schillinger is a pioneer in attorney marketing and client acquisition. Known for co-developing Lead Docket and revolutionizing lawyer advertising, Harlan has spent decades shaping law firm strategy around one principle: you can't fix what you don't track.

He continues to advise firms nationwide on intake systems, leadership accountability, and the power of authentic communication.

Learn more at harlanschillinger.com