Tenant-First Investing: The Wild Real Estate Strategy That’s Actually Working | Roots Pod #14
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Tenant-First Investing: The Wild Real Estate Strategy That’s Actually Working | Roots Pod #14
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In this episode, Max and Tyler sit down with Addison Newell, founder of Funani Homes and Kiote Investing, who’s flipping the script on real estate. Addison doesn’t start with the property — he starts with the tenant. His tenant-first model builds strong communities, long-term wealth, and zero-vacancy portfolios. They talk about how a simple framework changed everything, the first tenant Addison ever bought a home for, and how he pays back investors without refinancing. If you care about investing with purpose, this one’s for you.
Connect w/ Addison:
🔗 LinkedIn: https://www.linkedin.com/in/addisonnewell
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https://www.youtube.com/@RootsRealtyCo?sub_confirmation=1
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Timestamps
0:00 – Intro: What Is Tenant-First Investing?
2:51 – Addison’s Journey From South Africa to Indy
16:27 – How a 2x2 Matrix Sparked the Tenant-First Investing Model
18:36 – The First Tenant Addison Bought a Home For (And Why Most Landlords Get It Wrong)
24:25 – What Redemptive Entrepreneurship Looks Like
28:47 – How Addison Funds Deals Without Refinancing
39:58 – The Power of Full Occupancy & Long-Term Tenants
45:27 – Breaking Down the Needhammer Project & Vision for Scaled Impact
55:52 – Rapid Fire: Favorite Indy Spot, Habit, Area of Growth
🚨 Disclaimer: The views expressed by our guests are their own. This podcast is for informational purposes only—always consult a professional before making investment decisions.
#IndyRealEstate #TenantFirstInvesting #AddisonNewell #RedemptiveEntrepreneurship #RootsRealty #IndianapolisInvesting #RealEstateWithPurpose #TheRootsPodcast