TRADEMARK ESSENTIALS: Building Your Intellectual Property Assets

Here's something most inventors didn't realize until it was too late: your invention could be manufactured, sold, or knocked off anywhere in the world - and your U.S. patent didn't protect you outside U.S. borders.

That's where WIPO and the PCT (Patent Cooperation Treaty) came in.
Matthias Reischle-Park, Deputy Director and Head of PCT Legal and User Support at the World Intellectual Property Organization (WIPO), joined host Brian Fried, Founder of National Inventor Club, and broke down everything you needed to know about protecting your invention globally.

Here's what was covered:
✅ PCT basics - What it was, how it worked, and why it mattered no matter where you were in your invention journey
✅ The real costs - What you actually needed to budget for global protection (no surprises) ✅ Strategic timing - When to file PCT vs when to go direct (the 30-month decision that could save or cost you thousands)
✅ Resources available - How to use WIPO tools and get help navigating the system ✅ Enforcement overseas - How you actually protect and enforce your IP if someone was ripping you off in another country
✅ Common mistakes - What Matthias saw inventors doing wrong and how to avoid those pitfalls ✅ Success stories - Real examples of inventors who used PCT to protect and monetize their inventions globally
✅ Future updates - Changes and improvements coming to international filing

Matthias had been with WIPO since 1998, helping inventors and patent professionals navigate the PCT system. He had written the guidelines, trained thousands of applicants, and knew every move needed to protect an invention internationally without getting burned.

This event was for you if:

• You were just starting and wanted to understand your global IP options from day one
• You were developing your invention and needed to know when international protection mattered
• You had filed or had a U.S. patent and wondered what was next for international coverage
• You were manufacturing overseas and needed to protect your IP there
• Someone was already knocking off your product internationally and you wanted to know your options
• You were confused about PCT costs, timing, and what WIPO could actually do for you

Your invention deserved global protection. It was time to learn how to do it right.


Watch the episode here: https://www.youtube.com/watch?v=Y-zZmwF0uL4

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Have a great invention idea?
Do you want to know if your idea will make you money?
If you're just getting started, need help with product development, engineering, prototyping, finding a product licensing agent, or with bringing your invention idea to reality manufacturing, schedule a call with Brian Fried, The Inventor Coach @ https://brianfried.com