THE RISE OF COUTURE FASHION IN AFRICA – TRADITION MEETS OPPORTUNITY AND INNOVATION with AIMEE | THE AMBITION SHOW PODCAST | EPISODE 68

Fashion and the desire to look great, rock your culture, and show off your unique style are global. And the brands that are jumping off the fashion runways in Africa are turning heads and creating trends all over the world, and what better timing right here in my hometown, we have the Fashion Africa exhibit featuring some of the biggest and most talented fashion brands from all over Africa. Today, we get into what it takes to create and establish a global fashion brand and interview one of the designers and brand owners to watch out for, Aimee Kionme, owner of Liupita Fabrics.

1. INTERVIEW WITH AIMEE

2. HIGHLIGHTING FASHION BRANDS FROM AFRICA

3. MOST IMPORTANT MARKETING AND SALES CHANNEL

WHAT TO READ: “Brand Elevation: Lessons in Uber-Branding”

• About the author: Wolfgang Schaefer

• How to purchase the book: https://amzn.to/4iibHO4

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