TEA 210: Contextual Scaling (Infinite Bucket System: Live From MPM Experience)
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TEA 210: Contextual Scaling (Infinite Bucket System: Live From MPM Experience)
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Welcome to the scaling strategy that’s part Meta mastery, part holy water, and part “I’ve lost my mind trying to scale these dang ads.”
This podcast is the audio from our recent in-person event, where Josh unpacks how Meta’s algorithm has evolved from “just target women who like dogs and wine” to a full-blown AI brain that demands context, not just good vibes.
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