Swift Chats in the Financial Services Industry Podcast Por Impact Communications Inc. arte de portada

Swift Chats in the Financial Services Industry

Swift Chats in the Financial Services Industry

De: Impact Communications Inc.
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Welcome to "Swift Chats" in the Financial Services Industry, a podcast brought to you by Impact Communications, where your hosts Marie Swift and Jonny Swift speak with interesting people in the financial services industry and the financial planning profession. Our podcast spotlights independent financial advisory firms, allied financial services institutions, and "fintech" companies that we think are adopting "Best Practices" in the industry. We also share our own tools and ideas aimed at helping independent financial advisors throughout the various conversations. Learn more at https://www.ImpactCommunications.org Economía Marketing Marketing y Ventas
Episodios
  • Agentic AI, GenAI, WealthTech Knowledge, T3, and more with John O'Connell
    Jan 13 2026

    John O'Connell of The Oasis Group and Marie Swift of Impact Communications dig into predictions for 2026 when it comes to AI and technology for wealth managers, investment advisors, and financial planners. They cover AI Meeting aids, Agentic AI, Brand Voice Guidelines and custom GPTs, prompt engineering, and so much more.

    John and Marie will both be at the 2026 T3 Technology Conference happening in New Orleans March 9-12, 2026. John will also be doing a live Agentic AI demonstration from the stage on Monday March 9 as a part of T3's AI University, a daylong experiential and engagement opportunity that will open your eyes to a wider array of AI and tech applications.

    John's BOGO, which runs until 11:59pm ET on January 31, 2026 + 2 other special discount codes are highlighted at the end of the conversation and can be found below.

    Learn more about John and his webinars, keynotes, CTO roundtables, AI Tech Map, white papers and more at www.TheOasisGrp.com.

    The Oasis Group's T3 Technology Conference discount codes:

    • $50 off AI University day pass: T3OASISAIU50
    • $200 off a full conference ticket: T3OASIS26
    • Buy-One-Get-One offer for the full conference: T3OASIS26BOGO
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    19 m
  • Unpacking 45 Years of Financial Planning Evolution with Bob Veres
    Dec 9 2025

    In this Swift Chat conversation, Marie Swift speaks with renowned industry commentator and author Bob Veres to explore his sweeping new book, "A Behind the Scenes History of Financial Planning and the Profession: My 45-Year Journey as an Insider."

    Veres shares how he went from knowing almost nothing about financial planning in the early 1980s to chronicling the evolution of the profession from sales-driven roots to a true fiduciary calling, including vivid stories from the early IAFP days, the rise of NAPFA, and the ongoing tug-of-war between product pushers and client-centric planners. The conversation traces the profession's major inflection points, the collapse of limited partnerships, the tech wreck, the Great Recession, and the COVID pandemic, and how each crisis exposed weaknesses, tested advisor–client relationships, and ultimately elevated the value of real planning over pure asset management.

    Veres also offers candid views on regulatory capture, the SEC's treatment of fee-only advisors, and why higher, self-imposed standards remain the true engine of professionalism and public trust in advice. He reveals the "secret formula" he has observed among the most enduringly successful advisors: a willingness to think, read, and continuously adapt early to new realities, from fee-only models to modern planning standards and emerging technologies, rather than waiting until change becomes a threat. Whether you are a seasoned practitioner or newer to financial planning, this conversation delivers a rich mix of history, hard truths, and hopeful direction for anyone who cares about where the profession has been and where it needs to go next.

    Get the book and learn more about Bob Veres at www.BobVeres.com.

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    29 m
  • How Independent Advisors Can Stand Out in the Age of AI Search with Paul Gilbert and Shawna Ohm
    Dec 4 2025

    In this Swift Chat conversation, Marie Swift speaks with Paul Gilbert, Marketing Manager at Myriad Advisor Solutions, a long-established, full-service business advisory firm, and Shawna Ohm, Founder of Content 151, a customized content and marketing solution for independent financial advisors, to discuss year-end insights for independent advisors navigating market volatility, AI trends, and business growth.

    The conversation explores practical steps such as crafting a one-page business plan, narrowing to ideal clients, and avoiding DIY pitfalls in branding, tech stacks, and compliance, while emphasizing the power of expert partners to scale efficiently.​​

    Gilbert and Ohm also highlight that Myriad and Content 151 have partnered to launch a custom blog program tailored for independent financial advisors, delivering pieces of niche-focused, on-brand content from day one to fuel SEO, social media, and omnichannel marketing without the DIY overwhelm. This collaboration equips advisors transitioning to independence or scaling their practices with authentic pillar content that resonates with ideal clients, sidesteps AI pitfalls like copyright issues, and establishes a strong online presence ahead of generic canned material. Advisors can access the discounted starter package via www.Content151.com/Services/P/Starter-Blog or www.MyriadCBP.com, leveraging both firms' expertise in tech stacks, branding, and thought leadership to prioritize client advising over operational hassles.

    Myriad and Content 151 have also teamed up for a fireside chat on Wednesday, January 14th at 4 pm CT, exploring how modern search tools evaluate advisor content and why authentic insights matter more than ever. "Content Marketing in the Age of AI-Powered Search" will reveal how AI shapes advisor visibility and what helps firms stand out. You'll learn why authentic content builds trust and how advisors can strengthen their digital presence in 2026 and beyond. Learn more and register for the event at www.MyriadBlogStudio.com.

    Learn more about Paul Gilbert and Myriad Advisor Solutions at www.MyriadAS.com.

    Learn more about Shawna Ohm and Content 151 at www.Content151.com.

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    38 m
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