Super Bowl Marketing's Biggest Secret: The Monday Morning Effect Revealed: EP 018

Think Super Bowl ads end when the game does? Think again.

Matthew breaks down the Monday Morning Effect — the secret sauce that separates Super Bowl advertising winners from the $7 million failures. It's not about who gets talked about on Sunday night. It's about who makes you do something on Monday.

Also:

1. Why most Super Bowl campaigns die before the coffee gets cold
2. The Monday Morning Effect strategy that extends impact for weeks (not hours)
3. TikTok's wild 4x growth opportunity for beauty, food, and consumer brands
4. What Omnicom's 4,000 layoffs mean for marketers and creatives
5. Why Panera completely missed their marketing lane (and Chipotle stole it)
6. Xbox's genius "Caretaker" campaign that turned a sales pitch into a story

No fluff. No corporate nonsense. Just real marketing talk from two guys who've survived enough industry disasters to know what actually works.

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Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net