Episodios

  • What Running $1.3 MILLION in Paid Ads in 2025 Taught Us About Consumer Behaviour

    What Running $1.3 MILLION in Paid Ads in 2025 Taught Us About Consumer Behaviour
    Jan 11 2026
    That’s right - we spent a LOT on paid ads but do you know what? It paid off. And considering most of our listeners aren’t in the position to spend that much money - we wanted to bring the information to you. In this episode, you’ll be getting access to exactly what kind of paid ads are working right now, how to choose your ads (and have the highest rate of success with them), as well as an analysis between which business is performing better - B2B or B2C? If you stick around, you’ll even learn our strategy for getting people to choose your business over your competitors hand over first. You’ll hear: 0:00 - Our personal updates 04:28 - Should you change your niche to something more profitable? 7:40 - Is B2B or B2C better for paid ads? 12:24 - The two funnels that were the most profitable for coaching businesses in 2025 20:11 - The reason your ads suddenly aren’t working (even if they worked before) 22:06 - How to create 50 (different) ad scripts in less than an hour 24:10 - How to get more comfortable spending money on ads Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @timfrey__ or @stephgorton__
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    32 m
  • 3 Things Working for Our Clients Right Now (that’s getting them HEAPS of sales calls and crazy ROI)

    3 Things Working for Our Clients Right Now (that’s getting them HEAPS of sales calls and crazy ROI)
    Jan 4 2026
    If you want to find out: How a client went from having no calls booked at Christmas (the hardest time of year) to 15 sales calls What a client did with her ads to spend $400 and make $6000 Everything a new client did that got him 5 calls in his first week working with us Then you’re in the right place. Today we’re talking about what’s working for our clients in Success School right now. If you listen to this one, you might just leave with a few takeaways you wouldn’t get anywhere else… Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    28 m
  • Our Most Unpopular Opinions in Business… How many do you agree with?

    Our Most Unpopular Opinions in Business… How many do you agree with?
    Dec 28 2025
    This episode is us saying the things most people in business tiptoe around. Not to be edgy but because these are the exact truths that move people forward. We’re breaking down the stuff no one wants to admit out loud about business. From the expectations we put on ourselves, the patterns we all find ourselves in and the blind spots we try to ignore. So if you’ve been feeling stuck or wondering why business feels heavier than you expected… this one’s going to land. Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    34 m
  • Get More Sales & Calls From the Leads You Already Have

    Get More Sales & Calls From the Leads You Already Have
    Dec 21 2025
    In today’s Under the Hood episode, we’re taking you behind the scenes of what’s actually working inside our business right now. We’re chatting all about the things we’re implementing so that you can apply the same thinking to get more sales and more booked calls all from the leads you already have. You’ll also hear what’s converting best for cold leads in 2025, why webinars and live challenges are making such a comeback, and the surprising lesson we’ve learned after testing almost every sales pathway under the sun. You’ll hear: 0:00 - Our personal updates 3:42 - The different conversion mechanisms we have in our 7 Figure Business 6:26 - What’s the best conversion tactic for warming up cold leads? 7:09 - How to decide which conversion technique is best for your business 8:50 - The biggest thing we’ve learnt from testing so many lead conversions 10:02 - An update on our $50k ad challenge in January 11:13 -Why are live events outperforming call funnels and low ticket to high ticket funnels? 12:55 - The biggest mistakes to avoid when running a live challenge in your business 13:38 - How we plan on converting people from a challenge into long term clients 15:14 - Want to record 50 ads in less than a day? We’re using this app to help us 18:10 - If you’re still unsure about AI, try using it for these tasks first Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    22 m
  • How to Re-Activate Dead Leads, Building a Self-Sufficient Team & Ads Stopped Working?

    How to Re-Activate Dead Leads, Building a Self-Sufficient Team & Ads Stopped Working?
    Dec 14 2025
    Today we’re tackling some of your biggest business questions around leads, hiring a hire performing team, and what to do when your ads have stopped working… Want your business questions answered next time? Send them over to us over at @realtimfrey or @stephgorton__ to get it included in the next Q&A episode. You’ll hear: 0:00 - Our personal updates 3:53 -  How to manage your time better when you’re starting to feel burnt out 6:26 -  The best way to get more consistent, high quality leads when your ads have stopped working? 8:01 - How to re-activate dead leads 9:42 - How do figure out your niche and make sure your messaging hits the right people 12:42 - How do you know when it’s time to change your niche in business 14:42 - How to build a team I can trust so I’m not holding everything together all the time 19:26 - How to balance giving your team enough freedom and making sure they meet performance standards 21:27 - How do I stay motivated to work on my business 24:06 - What we do to get our heads back in the game when we don’t have any motivation Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    27 m
  • How We're Going to Make $1M a Month in 2026

    How We're Going to Make $1M a Month in 2026
    Dec 7 2025
    We’re setting out to make $1 million a month in our coaching business. And this is the episode where we are walking you through our exact plan to do it. We know a lot of our listeners aren’t aiming for $1mil - but this applies to EVERY money goal that you’re setting in business. We’re chatting about the exact numbers you need to get clear on to reach your next goal, why you don’t need to know how to actually get to the numbers yet, the staff we need to hire to help us reach our goals and so much more. Do you want to find out what numbers to aim for? DM either of us ‘NUMBERS’ on IG @realtimfrey or @stephgorton__ and we’ll send you our full breakdown. You’ll hear: 0:00 - Our personal updates 7:25 - How to reverse engineer your money goals in business 9:23 - Why not tracking her numbers led to Steph having to fire two staff members 11:39 - What’s the metric most business owners ignore that completely kills their profit? 12:57 - How often should you be realistically tracking your core numbers 15:24 - The exact roles we need to hire for to reach $1m a month 17:53 - How to find staff that are committed to your business 19:03 - Way to tell if you have a good team member or a GREAT team member 21:01 - How we handle underperformers who can’t keep up 23:03 - The one high that’s changed everything for us in business 28:13 - How to know when to take a financial risk versus when to hold still? 30:34 - The one area of business that Tim is holding back on right now… 31:12 - Insider knowledge: something BIG wer’re changing in our newest webinars Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    33 m
  • Our 2026 Marketing Plan: Paid Ads, Funnels + What We’re No Longer Doing

    Our 2026 Marketing Plan: Paid Ads, Funnels + What We’re No Longer Doing
    Nov 30 2025
    If 2025 wasn’t a good year for you, then we need to make some changes. This is the episode that’s going to help you set yourself up in 2026 so that you can make MORE money and spend more time doing the things that you love. You’re going to find out how to finally stop doing the tasks you don’t want to do, how to get in front of more leads WHILE reducing your time on social media and recommendations for the kinds of ads you should be running. You’ll hear: 0:00 - Our personal updates 5:28 - Why 2026 is the BEST time to be a business owner 8:17 - What happened when Steph finally got over her fear of doing this… 9:10 - Tim’s putting $50k behind this big ad spend in January 11:00 - The ad funnels we recommend for someone scaling from $10k to $20k a month 13:49 - Where businesses under $10k a month should be putting their paid ads spend 15:29 - The biggest mistakes we see business owners make when running paid ads 16:47 - How to know when a funnel is ready to be pushed by paid ads 17:52 - The funnel that has brought us in the most leads as a 7 figure business 19:29 - What most business owners do wrong when they start outsourcing 21:09 - Things to look out for when you’re hiring your first VA 22:58 - Steph’s first overseas hire and how it changed her business 26:00 - A storytime about the time we hired an external marketer and it went very wrong… 26:58 - How to figure out what to delegate to a VA first 28:24 - The epiphany we had about sales that has brought in so much more income to the business Watch the YouTube version of the podcast here. If you want to find out what kind of funnel you should be running, send us a DM over at @realtimfrey or @stephgorton__ with the word ‘FUNNEL’ Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    34 m
  • What We Learnt from Business Owners Making MILLIONS of Dollars a Month

    What We Learnt from Business Owners Making MILLIONS of Dollars a Month
    Nov 23 2025
    Once you’ve got this on lock, you can literally do ANYTHING you want. This is the key to making as much money as you want and working and working as little (or as much) as you choose. We’ve been putting ourselves in rooms with business owners making millions of dollars a month so that we can tell you guys exactly what you need to know to start getting that kind of success for yourself. Today we’re talking about the habits, the mindset and the moves of the TOP performers in business. You’ll hear: 0:00 - The biggest investment we’ve ever made (and why it taught us to go all in) 4:42 - The silent business killer: what ignoring your numbers is actually costing you 7:18 - Exactly what to look at in your dashboard each week if you want to scale fast 9:39 - “There have been moments I wanted to quit…” – Steph gets honest about pressure and growth 13:36 - How to find (or build) the dog in you when business gets hard 16:27 - The truth about mentors: how to know when it’s time to upgrade yours 20:27 - Playing small vs. swinging big: What could happen if you actually bet on yourself 23:23 - What shifted when we invested $120K in a mentor 25:07 - Why we’re about to drop $50K on ads + why you should stop playing safe 28:16 - The mindset shift that brings the fun and momentum back into business 32:00 - What changes when you start treating business like a game Watch the YouTube version of the podcast here. Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__
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    36 m
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