Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue Podcast Por Subscription Doc arte de portada

Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue

Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue

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Looking to sell on repeat? You’ve come to the right place. Welcome to the Subscription Prescription Podcast where you’ll learn everything there is to know about ecommerce. From establishing your brand identity online to winning the loyalty of your customers and limiting churn, nothing is off the table in these fun and informative conversations. In a world where online selling is the new way to shop, it’s important to stand out from the competition. Tune in each week to learn from industry expert, Matthew Holman, and jumpstart your ecommerce journey today!Patterns in the Cloud Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Stop Blaming Churn: Fix Your Subscription by Understanding the Buyer First
    Sep 23 2025
    Most brands are trying to solve churn by tweaking their cancellation flows. But the truth is, if your customer doesn’t know what they need - or how often - they’re going to cancel no matter what you offer on the way out.

    In this episode of Subscription Prescription, we sit down with Cherene Aubert to unpack three universal truths of subscriptions:


    • Why churn is often a symptom of a buyer education problem
    • How helpful beats clever when it comes to building trust
    • And why your loyalty program should revolve around your most committed customers—your subscribers
    If you’re stuck trying to optimize retention, this conversation will help you zoom out and rethink what’s driving your subscription in the first place.

    📬 Subscribe to the newsletter for insights like this every Tuesday: https://newsletter.thesubscriptiondoc.com

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    38 m
  • How BakIt Box Boosted Retention by Breaking the Monthly Box Model
    Sep 16 2025
    In this episode of Subscription Prescription, I sit down with the founder of BakIt Box to explore how rethinking subscription cadence, product strategy, and communication channels led to deeper customer engagement and better retention.

    We talk about why they abandoned the monthly model in favor of quarterly shipments, how they turn subscription kits into high-converting one-time products, and what it looks like to actually serve customers through SMS content instead of sales pushes.

    If you're building or optimizing a DTC subscription, this conversation is packed with actionable insights on:
    • When and why to shift from monthly to quarterly fulfillment
    • How to design one-time products that lead back to the subscription
    • Using SMS to improve retention (without discount spam)
    • What homeschool audiences really value in a subscription
    • Building loyalty through exceptional customer service
    📬 For more insights like this every Tuesday, subscribe to the newsletter:
    https://newsletter.thesubscriptiondoc.com
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    23 m
  • Recharge vs Stay AI vs SKIO vs Loop: How to to Improve Your Cancel Save Rate
    Sep 9 2025
    In this episode of Subscription Prescription, I break down how the top subscription platforms, specifically, Recharge, Stay AI, SKIO, and Loop, approach cancellation flows, and how you can optimize each one to reduce churn and increase retention.

    Whether you're just getting started or managing thousands of subscribers, understanding your platform's cancellation flow is one of the highest-leverage things you can do. From splash screens and A/B tests to smart segmentation and save actions, I walk through exactly what to focus on—platform by platform.

    You’ll learn:

    What Recharge’s AI cancellation insights can (and can’t) tell you

    How Stay AI dynamically tests save offers behind the scenes

    Why SKIO’s “pause before cancel” feature can double your saves

    How Loop’s analytics show you which saves lead to repeat orders

    📬 Want more insights like this in your inbox every Tuesday? Subscribe to the newsletter: https://newsletter.thesubscriptiondoc.com

    #subscriptions #ecommerce #recharge #stayai #skio #loopsubscriptions #churn #dtc #retentionmarketing #subscriptionprescription
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    15 m
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