Structure, Consistency, and the Rise of Amy DeBusk

Episode 585

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, Carl talks with Amy DeBusk, a loan officer out of Northern California who went from zero closings last September to funding 12 loans this September. They dive into the structure, consistency, and discipline that turned her business around and gave her a whole new level of confidence.

Listeners will hear why tracking leads instead of just counting closings created a major shift, how Amy turned realtor partnerships, online reviews, and YouTube content into a balanced three-legged stool of lead generation, and the role accountability played in keeping her focused on the right daily activities.

Amy also shares how she uses ChatGPT (she calls it Gus) to crunch numbers, draft proposals, and stay ahead with marketing strategies, along with the simple product videos that continue to bring in leads week after week.

Check out an example of Amy’s videos here: An Example Of Amy DeBusk Videos

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