Selling doesn’t have to feel pushy or awkward — in fact, it can feel natural and empowering with the right approach. In this episode, Sally walks you through a practical, step-by-step framework for leading high-converting sales calls that build trust from the very first “hello.” You’ll learn how to start the conversation with warmth and confidence, ask for permission as you guide the call, and uncover your prospect’s real pain points without ever feeling salesy. This call structure is designed to help you qualify leads, build rapport, and confidently decide whether someone is a true fit for your program — all while staying in alignment with your values and purpose.

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When you think of storytelling, you might picture childhood books and library readings—but in business, storytelling is one of the most powerful tools you can use to connect, engage, and inspire action. In this replay episode, Sally explores the cognitive power of storytelling and how you can use it to build emotional connections with your audience. Whether you’re a coach, course creator, or entrepreneur, this episode shows you how storytelling can transform your message into something that resonates deeply and drives better results for your clients.

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If you're running a funnel but not seeing enough bookings from high-ticket leads, it might be time for a funnel audit. In this Quick Tip episode, Sally explains exactly why a 15-minute funnel review could be the game-changer your coaching business needs. Learn how to identify weak points in your sales process, reduce ad spend, increase conversions, and plug hidden leaks that are costing you clients. From analyzing cost-per-click and opt-in rates to optimizing your follow-up systems and messaging, this episode breaks down how small tweaks can lead to big results. If you're running or planning to run paid traffic into your funnel and want to maximize every click, don’t miss this! Sally even offers a free funnel audit to help you get started—no strings attached.

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In this Week 1 kickoff of the OmniTEAMS AI Challenge, Sally shows you how to build your AI-powered Content TEAM using OmniSAM’s Content AI and Social Planner tools. Learn how to create high-converting, evergreen content in minutes — not hours — including blogs, emails, and social posts. You’ll also discover how to schedule your content with ease, map out a full month of marketing in just a few clicks, and stay on-brand while letting AI do the heavy lifting. By the end of this episode, your AI Content TEAM will be creating and posting for you — automatically. Don’t miss this first step in building a dream team that works 24/7 so you don’t have to!

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In this \ Quick Tip episode, Sally breaks down how to confidently overcome sales objections and turn hesitant leads into happy clients. Objections aren’t rejections—they’re opportunities to build trust, listen deeply, and fine-tune your messaging. You’ll learn 9 proven strategies to handle common concerns, from using social proof and highlighting benefits to offering flexible options like payment plans and guarantees. Plus, Sally shares why follow-up is key and how small funnel tweaks can lead to major improvements in ROI. This episode is a perfect follow-on from our last episode on How to Pre-Qualify Leads and Close More Sales with Confidence, giving you the next essential step in creating sales conversations that convert.

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Are you wasting time on sales calls with leads who were never the right fit to begin with? In this episode, you'll learn how to pre-qualify leads, reduce no-shows, and confidently close high-ticket sales with a proven call structure that feels natural — not pushy. Sally breaks down the full sales call framework, from asking the right pre-call questions to handling objections and onboarding with ease.

Discover how to:

• Weed out unqualified leads before the call even begins

• Reduce no-shows with simple, automated reminders

• Use permission-based selling to build trust and close with confidence

• Avoid common mistakes that make sales feel sleazy or awkward

• Guide your prospect through a powerful, step-by-step call flow

• Onboard new clients seamlessly and start building lifetime fans

Whether you're a coach, consultant, or service-based business owner, this episode is your go-to guide for turning conversations into conversions — without losing your sparkle.

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Most business owners follow up once or twice — but it actually takes 7 to 12 touchpoints to turn a lead into a paying client. In this episode of Strategy with Sally, we dive into how to build a follow-up system that converts using smart automation. Learn how to nurture leads, close more sales, and create raving fans who buy again and refer others.

You’ll discover:

• Why most businesses lose sales due to lack of follow-up

• How to use automation to stay front of mind without being pushy

• The 3 keys to creating fans who rave, renew, and recruit

• Why the customer journey doesn’t end at the sale — and how to wow every step of the way

If you're ready to boost conversions and build lasting client relationships with ease, this quick tip is a must-listen!

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Are your automations quietly sabotaging your business? In this episode, we dive into the most common automation mistakes coaches and service-based entrepreneurs make that turn off potential clients, kill conversions, and create a cold, robotic experience. From misused DMs to clunky email flows, we break down real-world examples and share how to fix them fast—without ditching automation altogether.

Tune in to discover:

• Why “set it and forget it” is killing your customer journey

• How poorly timed automation can damage trust

• The difference between scaling smart and scaling sloppy

• Quick wins to create a more human, high-converting automated experience

If you’re ready to stop losing leads and start landing more clients with automation that actually works, this one’s for you.

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OmniSAM YouTube: youtube.com/@omnisamsoftware
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