Episodios

  • Psychology of Selling – 6 Steps to Selling with CONFIDENCE – Episode 6
    Oct 20 2025

    In this final episode of the Psychology of Selling Quick Tip series, Sally Sparks-Cousins wraps up with one of the most powerful principles of all—confidence in your product or service. Confidence is contagious, and when you truly believe in the value of what you offer, it shows in every interaction—from sales calls and live streams to emails and social posts. Sally shares how to strengthen your confidence by knowing your offer inside and out, addressing objections with ease, highlighting your unique selling points, and using authentic enthusiasm to inspire trust. You’ll also learn why practicing regularly, using positive language, and staying emotionally detached from outcomes helps you sell with clarity and calm. When you genuinely love what you do and believe in the transformation you provide, your confidence will shine through—and your clients will feel it too.

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    13 m
  • The OmniSAM™ Guide to Finding Hidden Clients in Your Communities
    Oct 15 2025

    In this episode of #StrategyWithSally, Sally Sparks-Cousins reveals how to uncover the warm leads already in your orbit — and turn them into paying clients without being pushy or “salesy.” 💫

    💡 You’ll learn:
    ✨ Where your hidden clients are hiding
    ✨ How to engage them naturally through community and live video
    ✨ The psychology of the “Looking Window” — knowing when people are ready to buy
    ✨ Why consistency + connection = conversion

    It’s time to stop chasing cold leads and start nurturing the people already watching you 👀


    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    30 m
  • Psychology of Selling – 6 Steps to Selling with CONFIDENCE – Episode 5
    Oct 11 2025

    In this fifth episode of the Psychology of Selling Quick Tip series, Sally Sparks-Cousins dives into how to demonstrate authority and showcase your expertise to build trust and credibility with your audience. As a coach or business owner, positioning yourself as a thought leader helps your clients feel confident in your advice and more likely to take action. Sally shares practical ways to establish authority—like creating thought-leadership content, offering industry insights, developing educational resources, sharing success stories, and speaking at events. You’ll also learn how to strengthen your reputation through collaborations, certifications, data-backed insights, and consistent social media visibility. By authentically sharing your knowledge and demonstrating your expertise, you’ll earn the confidence and trust that naturally leads to more conversions—without ever feeling pushy or salesy.

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    9 m
  • Psychology of Selling – 6 Steps to Selling with CONFIDENCE – Episode 4
    Oct 8 2025

    In this fourth episode of the Psychology of Selling Quick Tip series, Sally Sparks-Cousins shares how to use scarcity and urgency authentically to inspire action without feeling salesy or pushy. From limited-time offers and exclusive deals to countdown timers, early-bird specials, and limited spots, Sally explains how these tactics tap into the psychology of motivation and FOMO to drive faster decisions. You’ll also learn why honesty and transparency are essential when applying scarcity strategies so you maintain credibility while boosting conversions. Done right, creating urgency helps your audience act now—with confidence that they’re making the right choice.

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    8 m
  • Candid Conversation with Sally: Behind the Scenes of Prepping a Launch
    Oct 3 2025

    In this raw and unfiltered episode, Sally takes you behind the curtain of what it really looks like to prepare for a big launch. From turning off marketing for the first time in years, to navigating tough lessons about partnerships, equity, and team building, this is not your typical highlight reel — it’s the honest story of what happens when business gets messy.

    You’ll hear:

    • Why Sally hit pause on marketing (and how it impacted growth)

    • The personal challenges of losing her mom and experimenting with a new business model

    • The hard lessons she learned about equity, partnerships, and boundaries

    • How bringing on the right integrator (Ash!) changed everything

    • The “snowball effect” in marketing — and why consistency matters

    • The exact numbers, goals, and ad spend behind her upcoming launch (“sexy math” included!)

    Takeaway: Success isn’t just about the wins — it’s about the lessons, the pivots, and building a business that feels sustainable. This candid episode is packed with transparency, vulnerability, and practical insight for anyone preparing for a launch.

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    58 m
  • Psychology of Selling – 6 Steps to Selling with CONFIDENCE – Episode 3
    Sep 30 2025

    In this third episode of the Psychology of Selling Quick Tip series, Sally Sparks-Cousins dives into the power of social proof and how it builds credibility in your sales process. From testimonials and client reviews to detailed case studies, video testimonials, and even influencer endorsements, Sally shares practical ways to showcase real-world results that prove you deliver on your promises. Learn how to collect, organize, and display social proof across your website, marketing, and sales presentations to boost confidence in both your potential clients and yourself. By leveraging authentic feedback and success stories, you’ll build trust, strengthen your reputation, and give prospects the reassurance they need to say yes.

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    8 m
  • The OmniSAM™ Guide - The 3Ps to Sell Your Program
    Sep 26 2025

    If you’re listing features (modules, calls, PDFs) and hearing crickets, this is for you. Sally breaks down the 3Ps that make an offer click:

    Process — your signature method (positioned simply)
    Package — price, timeline, access, bonuses, scarcity
    Promise — the outcome your client actually wants

    You’ll learn:
    Why outcomes beat deliverables (and how to rewrite your pitch)
    Packaging levers that increase perceived value
    How to phrase your Promise using customer language (not jargon)

    👉 Resources & next steps:
    • Join the GSD Community: https://www.facebook.com/groups/gsdbyomnisam
    • Book an intro call: https://omnisam.com.au

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    #OmniSAM #3Ps #OfferDesign #CourseCreators #SalesPsychology #SellingIsHelping

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    14 m
  • Psychology of Selling – 6 Steps to Selling with CONFIDENCE – Episode 2
    Sep 22 2025

    In this second episode of the Psychology of Selling Quick Tip series, Sally Sparks-Cousins explores the power of reciprocity in building strong client relationships. Selling is helping, and when you offer genuine value upfront—whether through free resources, helpful advice, personalized insights, or exclusive industry knowledge—you create trust and goodwill that naturally leads to sales. Sally breaks down how to give without strings attached, stay consistent in showing up, avoid pushy tactics, and follow up with care so your audience feels supported, not pressured. By applying reciprocity, you’ll build deeper connections, inspire loyalty, and feel more confident asking for the sale—without ever coming across as salesy or sleazy.

    Stay Connected & Get Exclusive Access:
    Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
    Facebook Group: gsdfb.omnisam.com.au
    Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates:
    OmniSAM YouTube: youtube.com/@omnisamsoftware
    Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

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    9 m