Stop Building for the 5% with Mary Migiano

When your product is only built for the loudest customers, you're not serving the business - you're reacting to noise. In this episode, Mary Migiano unpacks what it really means to build for scale, not exception. From her years in enterprise sales and operations, she’s seen how the wrong customer signals (and the wrong internal incentives) can derail even the best teams.

We talk about how to move past internal politicking and shiny object syndrome, what it actually looks like to center your culture around outcomes, and the surprising leadership lessons you can learn from watching a kid learn to tie their shoes.

If you’ve ever been caught between listening to customers and driving the business forward, this one’s for you.