Stay Curious or Fall Behind. An Interview With George Trott

In this episode, Graeme sits down with George Trott of G Trott Tree Consultancy in the UK - the first international guest on the podcast. George watched a tree crew swinging chainsaws at a holiday park when he was 18 and never looked back. He shares the full journey from climbing trees commercially to running his own arboricultural consultancy, and what finally pushed him to go out on his own two years ago.

They dig into what makes tree companies thrive versus just survive, the key differences between the UK and North American industries, and why staying curious might be the most important thing any business owner can do.

Topics covered:

- From tree surgery to consultancy - George's career path.
- UK qualifications vs ISA certifications in North America.
- Why three is the magic crew number in the UK.
- How to find ideal clients on LinkedIn.
- AI tools for lone workers and tree consultants.
- Planning applications, tree safety, and a wild WWII bomb shelter story.

Connect with George Trott:

Website: https://www.gtrotttreeconsultancy.co.uk/
LinkedIn: https://www.linkedin.com/in/georgetrott/
Instagram: https://www.instagram.com/gtrott_treeconsultancy/
Facebook: https://www.facebook.com/profile.php?id=61558119736660

Visit ArboristGrowthPartners.com to connect or learn more.