Spotify video - we speak to Maya Prohovnik; plus Crossed Wires and podcast consumption

Our special guest this week is Maya Prohovnik, VP and Head of Podcast Products at Spotify, who joins James Cridland to share insights on Spotify's latest innovations and what’s next for podcasters on the platform.

Meanwhile, industry leaders Dan Granger (Oxford Road) and Dan Misener (Bumper) have advocated for an Open Measurement Protocol for Podcasting—a call for interoperable, privacy-conscious standards and a unified taxonomy across platforms.

In response, “friend of the show” John Spurlock joins Sam Sethi to introduce his proposed solution: Standard Podcast Consumption (SPC). This new data exchange format aims to facilitate the sharing of first-party metrics like Follower Count, Total Listener Time, and more between apps and hosting providers.

James and I also review the hottest podcast news from this week. You can support this show by streaming SATs. You can give us feedback using the Buzzsprout fan mail link in our show notes, you can send us a Super Comment or become a PwR supporter like the Excellent 18 at weekly.podnews.net

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