Solving the Unsolvable Problem with Tini Lux Founder & CEO Jackie Burke

Jackie Burke wasn’t interested in being an entrepreneur. As an engineer, she was very risk-averse. But when her own skin allergy had her searching for a hypoallergenic earring and coming up empty, she felt called to solve a problem - and in the process, started a business, Tini Lux, that has since become a solution for folks with sensitive ears everywhere.

Tune in to learn:

• What it’s like to be a risk-averse entrepreneur (3:00)
• How to create an idea from a problem (4:45)
• How Emily balanced a day job and side hustle (6:00)
• The challenges of being a first-time founder (8:00)
• The importance of “radical transparency” (9:00)
• The struggle of keeping personal touches while scaling (10:40)
• What is Tini Lux Looking to Next? (14:00)

This season of the Journey is produced by Mission.org and brought to you by UPS. To learn how UPS can help your small business, go to UPS.com/pivot.

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