Smart Strategies, Real Change: Lessons from a Landmark Autism Campaign

In this episode, you’ll hear from Bruce MacIntosh about a remarkable disability advocacy campaign he helped organize in the 2000s. It centered around hugely problematic, arguably unconstitutional, age cutoffs for crucial government funded therapies for Ontarian children with Autism. The 26 events they put on directly lead to the government backing down. While this was only one small chapter in a much larger advocacy battle, this moment showed that successes can be had when a motivated group of advocates utilize smart strategies and clever messaging.

It's great to hear disability advocacy stories that lead to real progress but this episode is about extracting the specific elements that made the campaign successful, like creativity, a practical organizational structure and precise messaging, among many others.

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AMI is a media company that entertains, informs and empowers Canadians with disabilities through three broadcast services — AMI-tv and AMI-audio in English and AMI-télé in French — and streaming platform AMI+. Our vision is to establish AMI as a leader in the offering of accessible content, providing a voice for Canadians with disabilities through authentic storytelling, representation and positive portrayal. To learn more visit AMI.ca and AMItele.ca.

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