Max Tani is the Media Editor at Semafor and co-host of the Mixed Signals podcast. He also writes the must-read Semafor Media newsletter every Sunday evening. Max is a longtime friend of the pod (and in real life) and we’re honored to have him on as our first guest. We wanted to get Max's take on some of the puzzling and contradictory phenomenons we're noticing in media. We discuss how long of a runway he gives the “dumb question” interview format, whether MrBeast is just a reskinned version of Home Makeover but with a creepier host, and why CNN’s fake podcast gamut was a misreading of why audiences don’t trust media.

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Day One FM is now part of Side Projects: a strategy studio and creative outlet helping brands, marketers, and everyday people think critically about how advertising shapes the cultural landscape.

Eli and Clara share some context about what Side Projects is and what this transition will look like for the pod: what’s new (our theme song, a studio revamp, and YouTube Channel) and what’s staying the same (great conversations and your hosts Eli, Clara, and Trey).

To learn more about Side Projects, check out side-projects.co where you can subscribe to our newsletter and order our first print issue.

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We’re going on a break for a few weeks! But before we do, we talk about how the most sauceless couple you know are doing Carolyn Bessette and JFK Jr. cosplay, the viral Interview magazine piece about the “Finest Boys in Finance,” and why fashion was better when it was about the clothes, not the business.

Recommended this week:

• JFK (Dir. Oliver Stone)
• Angel's Egg (Dir. Mamoru Oshii)
• The Play Podcast
• Benjamin Edgar on Navigating Cultural Tipping Points
• The Verge’s Nilay Patel Believes Gen Z Will Revolt Against the “Brand Deal” Economy
• “Trend Bipolarity” and How Brands Kneecapped Cool

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