Today, we're tackling a question we've been getting a lot lately: should you add people to your Airbnb listing photos? This topic has sparked quite a bit of debate among hosts, and it's essential to understand both the potential benefits and drawbacks before making a decision.

My team and I have managed tens of thousands of guests across the United States, both in my personal portfolio and for other owners. From this experience, we've learned a lot about what works and what doesn't in Airbnb listings. We'll explore how featuring people in your photos might help your listing stand out in a crowded market, but also how it could backfire if not done correctly.

In this episode you'll learn:

• Unique Appeal: Adding people to your photos can make your listing stand out among a sea of similar-looking properties, grabbing potential guests' attention as they scroll through search results.

• Visualization: Photos with people can help potential guests imagine themselves enjoying your space, creating a personal connection and making your property more appealing.

• Subtle Integration: Use people sparingly and discreetly in your photos. They should complement the setting without being the main focus, ensuring the property itself remains the star.

• Activity Showcase: Highlight the activities guests can enjoy at your property, such as using the BBQ grill, lounging in the living room, or reading by the fireplace. This adds context and appeal to your amenities.

• Professionalism and Balance: Maintain a professional look by avoiding random or poorly staged images. Ensure that the presence of people in your photos adds value and enhances the visual appeal of your listing.

So, should you add people to your Airbnb listing photos? It depends on how you do it. If used correctly, featuring people can enhance your listing's appeal and help potential guests envision themselves in your space. However, it's crucial to strike a balance and avoid overdoing it. Remember to focus on what adds value to your guests and aligns with your property's unique features.

Need help managing your short-term rental and you don’t want to go it alone? Shoot us a message here and we’ll see if we can help.

Are you enjoying the podcast? Please subscribe, leave a rating and a review, and share it! This helps us reach others that may find the info helpful as well.

You can find all of our links here including our website, recommended resources, upcoming live event, short-term rental playbook, Instagram, and more!

I’m excited to dive into one of the most crucial aspects of running a successful short-term rental (STR) business—revenue management. It's a topic that can seem daunting at first, but with the right tools and strategies, you can significantly boost your earnings and occupancy rates.

We all know that setting the right price can make or break your rental business. While tools like PriceLabs are fantastic for dynamic pricing, there are additional strategies that can push your revenue even higher. In this video, we'll cover the importance of setting an absolute minimum price, the benefits of having different rates for weekdays and weekends, and how to leverage special event pricing to your advantage. By the end of this video, you'll have a clear understanding of how to fine-tune your pricing strategy to capture those last-minute bookings and maximize your revenue. So, let’s get started!

In this episode you’ll learn:

• Absolute Minimum Price: Determine the lowest price you're willing to accept to fill last-minute gaps without compromising the quality of guests.
• Weekday vs. Weekend Rates: Set different minimum prices for weekdays and weekends to reflect varying demand and occupancy rates.
• Special Event Pricing: Adjust your pricing for major events and high-demand seasons to ensure you’re not leaving money on the table.
• Dynamic Pricing Tools: Utilize tools like PriceLabs to analyze market data, booking lengths, and windows to set competitive prices.
• Comp Set Analysis: Regularly review your competition to stay informed about market trends and adjust your pricing strategy accordingly.

I hope you found these pricing strategies helpful. Remember, fine-tuning your pricing can make a significant difference in your STR revenue.

Need help managing your short-term rental and you don’t want to go it alone? Shoot us a message here and we’ll see if we can help.

Are you enjoying the podcast? Please subscribe, leave a rating and a review, and share it! This helps us reach others that may find the info helpful as well.

You can find all of our links here including our website, recommended resources, upcoming live event, short-term rental playbook, Instagram, and more!

In today's episode, we're focusing on 41 factors that could be affecting your short-term rental listing's performance. These aren't about whether you have a five-bedroom or a four-bedroom property, nor are they about pricing, which we've covered recently. Instead, we're talking about the finer details that can significantly impact how your listing performs on sites like Airbnb, VRBO, and Booking.com. We've managed tens of thousands of guests across multiple states and countries, and we've learned a lot along the way. So, let's dive into these key factors and see how you can optimize your listings to attract more guests and increase your bookings.

In this episode, you’ll learn:

• How to ensure your property photos are bright, high-resolution, and professionally taken to attract potential guests.
• The importance of using captions to highlight features in your photos, helping guests visualize their stay.
• Tips for creating catchy and informative titles that highlight key features and appeal to your target audience.
• How to use bullet points and clear, concise language to highlight your property's amenities and unique features in your listing descriptions.
• The best practices for responding to guest reviews promptly, showing that you care about their experience and addressing any concerns.

Thanks for tuning in to this episode of the Short-Term Rental Riches Podcast. I hope you found these tips helpful and are ready to implement some of these strategies to improve your listings. Remember, optimizing these non-property factors can make a significant difference in your rental performance. If you haven't already, check out our past episodes for more in-depth discussions on various aspects of managing short-term rentals. And don't forget to visit strriches.com for more resources and tools to help you along your journey. Until next time, happy hosting and see you soon!

Need help managing your short-term rental and you don’t want to go it alone? Shoot us a message here and we’ll see if we can help.

Are you enjoying the podcast? Please subscribe, leave a rating and a review, and share it! This helps us reach others that may find the info helpful as well.

You can find all of our links here including our website, recommended resources, upcoming live event, short-term rental playbook, Instagram, and more!