You started a business. Now what the heck do you post on social media? If you've ever stared at your phone wondering how to announce your new business on social media — this episode is for you.

Social media marketing doesn't have to be this big, scary, elaborate production. In fact, the pressure you're putting on that first post might be the very thing slowing you down.

In this episode, Jenna breaks down exactly how to get started with social media marketing for a new business, using the real story of her friend Dave — a brand-new leadership coach who went from never having posted for his business to nearly 600 followers in just a few weeks. Find out the next steps to take to get clients online.

What you'll learn in this episode:

• Why your first post doesn't need to be perfect (and why waiting is costing you clients)
• The biggest mistake new business owners make when planning their content rollout
• How to choose the right social media platform for your service-based business — and why it might not be the one you think
• How often to post when you're just getting started
• Why your existing network is one of your most powerful growth tools
• The "critical lens" that's making you way harder on yourself than your audience ever will be

The truth about social media marketing for new businesses: the algorithm isn't your biggest obstacle — your own perfectionism is. The fastest way to grow is to start imperfectly and learn as you go. Your passion is already more compelling than you realize.

Whether you're a coach, consultant, or any kind of service provider who's been putting off showing up online, this episode will give you the push — and the practical steps — you need to finally get posting.

Mentioned in this episode: Magic Marketing Machine — Jenna's program for service-based business owners who want to get clients from Instagram. www.magicmarketingmachine.com

🎁 Grab Jenna's free training on how to get clients from Instagram — link below!

New to the show? Welcome! The Shiny New Clients podcast drops new episodes every week.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Find out the major change that determines if your posts are shown to more people, and 3 ways to incorporate it into your content strategy. Plus, hear my take on the one--only--thing you really need to know about the Instagram algorithm, as someone who has worked in social media management for 8+ years.

We break down how the Instagram algorithm actually works in 2026 (and why most updates don’t matter nearly as much as you think).

If you’ve been stressing about low reach, declining engagement, or trying to “keep up” with every new feature, this episode will simplify everything.

Inside this episode, you’ll learn how to create content people actually want to share, how to use “engagement attractors” to increase Instagram reach, and how to build a content strategy that consistently gets your posts in front of new audiences—without chasing every algorithm update.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

We're getting organized. We're getting our messaging down. We're taking ALL THE ACTION-- and you're gonna book your next 10 clients.

In this episode, Jenna breaks down the three barriers she sees blocking business owners from getting their next 10 clients.

We cover:

#1 — Journey Clarity. Do you actually know what you want your leads to click, and in what order? From your Instagram link in bio to your sales page, Jenna walks through why a confusing or overloaded client journey is quietly repelling people who are ready to buy.

#2 — Messaging. Who are you? Who do you serve? What makes you different? Your messaging needs to live everywhere — and you need to be so tired of saying it that you think you've said it too much. (You haven't.)

#3 — You're whispering. You are not promoting your offers enough, not selling with conviction, and perfect people who need you are missing out because of it. It's time to scream it.

If you're ready to get booked out and spend your summer actually enjoying it, this one's for you.

If you're an MMM alumni and youre interested in Booked Out Offers - reach out to us!

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Take advantage of that Springtime energy and book out your service-based business by SUMMER! This episode is your reverse-engineered roadmap. Jenna Harding breaks down exactly how to attract more clients, hit capacity, and set yourself up for a summer of serving your favourite clients and enjoying yourself!

You'll learn the Find, Fix, Fill method: a three-step framework to diagnose what's blocking people from hiring you, fix the gaps in your marketing and messaging, and fill your offer to capacity before summer hits.

In this episode:

• Why right now (end of March) is the most strategic time to go after new clients — and how building your audience this spring sets you up for a massive fall launch
• How to figure out your actual capacity so you're not chasing a sales goal that's mathematically out of reach
• The "cube" analogy that will change how you think about getting more clients: every broken link, missing sales page, and inconsistent message is a wall keeping someone from handing you their credit card
• Why your sales page doesn't have to be perfect to convert clients — it just has to exist and say the right thing
• The real reason service providers stay stuck at the same revenue level (hint: it's not your offer)
• How Jenna hit her first $10K day by spending the summer on content and converting in the fall — and how you can replicate that cycle

Magic Marketing Machine alumni: Booked Out Offers opens this week. DM Jenna or email Magic Marketing Machine to get the link.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Organic Instagram growth is still very real in 2026; Here's how to get it! This episode shares the behind-the-scenes story of how one business owner got millions of Instagram Reels views in a short time, gained 14,000 new followers, and attracted her ideal clients — not random followers who'll never buy.

What makes this story so compelling is, as this business owner implemented the Magic Marketing Machine "Growth Spurt Strategy" that got her the views, she questioned herself, and almost gave up!

But she rode the ups and downs of the Instagram algorithm and trusted the process (which you'll hear all about in this ep)

In this episode you'll learn:

• The three social media content types every service business needs
• Why posting more — even for just two weeks — can dramatically increase your reach on Instagram
• How to use your customers' own language to make marketing content that stops the scroll
• What Instagram growth metrics to track for your business (the answer is NOT daily views)

If you want to get clients from Instagram without guessing at what works, this one's for you.

🔗 Learn more about Magic Marketing Machine:

www.magicmarketingmachine.com

🔗 Get The Free ManyChat training:

https://parkdale-republic.lpages.co/manychat-freebie

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Ever wondered how to get your business found on Google? It's all in your SEO Marketing, and in this episode, Jenna sits down with Canadian SEO expert Matt Diamante to break down exactly what SEO is, why it matters, and how even the least techy business owner can start getting found online today.

What You'll Hear:

• What SEO is, explained in a beginner-friendly way
• The #1 most underrated tool for getting found on Google and how to use it assap
• How one local service business went from $20K to $120K/month using SEO alone
• A pep talk around running your business long term
• How to use AnswerThePublic.com (a free tool) to find exactly what your customers are searching for on Google
• How to use ChatGPT to help you write an SEO blog post in under an hour

The best part about search engine optimization for small business is that it plays the long game, which means the sooner you start, the more your results will grow over time, sending more traffic to your business (aka more clients!)

Whether you're brand new to SEO marketing or you've been putting off your website like Jenna (no judgment), this episode will show you that getting found on Google is simpler than you think. Search engine optimization for small business owners doesn't require a tech background — just consistency, the right keywords, and a willingness to play the long game. If you want more eyes on your business without spending a dollar on ads, this one's for you.

🎥 Matt Diamante on Instagram: https://www.instagram.com/heytony.agency/

📚 Get Found by Matt Diamante — the #1 SEO book on Amazon

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Instagram posts show up in Google search now! Does that mean hashtags still matter? Let’s dig in! This bite-sized episode is your guide to Instagram SEO in 2026.

Instagram’s algorithm is smarter than ever and your content is being indexed, analyzed, and ranked in ways that simply didn’t exist a year ago. The rules have changed. Has your strategy?

In This Episode:

• How to improve the Instagram SEO for your small business (and the big bio SEO mistake clever copywriters are making)
• The most important way to optimize your Instagram bio for SEO — based on which parts of your bio are actually “searchable”
• The types of questions to start answering in your content to help your Instagram content come up in a Google search
• Whether hashtags are dead as an SEO signal in 2026
• How Instagram SEO and traditional Google SEO overlap

The Instagram SEO Basics You Can’t Skip

We break down the Instagram SEO fundamentals: what it actually means for your account to be “search-optimized,” how the platform’s algorithm reads your content, and why Instagram SEO strategy in 2026 is no longer optional for business accounts.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

If you're a small business owner wearing too many hats, working into the night, and starting to resent your clients: Welcome to burnout territory. This episode is for you.

Here's what makes this conversation about burnout different than others you've heard: I'm not going to tell you to slow down or do less. I'm here to help you figure out which season of business you're in, and whether the over-work you're experiencing is intentional or quietly breaking you.

I understand entrepreneur burnout. Not in a clinical way, but in a "One time I literally hopped to a business meeting on one foot after pulling an all-nighter because I refused to stop working" kind of way. My take is, for entrepreneurs, having work-life balance isn't about not working hard; it's about being intentional about when you push and when you don't.

In this episode you'll learn:

• The 3 seasons entrepreneurs cycle through: push, sustain, and ride
• Why solopreneur burnout doesn't always look like a physical collapse (it looks like dreading your inbox, resenting clients, and questioning if you're cut out for this)
• How to stop feeling guilty for working hard
• The client communication boundary that dramatically lowered my running stress levels
• Why overwhelmed small business owners often have a capacity-math problem
• The simple calendar change I made that lowered my cortisol

Been white-knuckling your way through a season that was only supposed to last a few weeks and is somehow now just... your life? Let's help you find your way back.

Mentioned in this episode:

• Booked Out Offers (coming soon — exclusive to MMM students)
• Magic Marketing Machine

Connect with Jenna: @JennasPaige on Instagram

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine