She Closed a Multi-Million Deal at 23 — Now She’s Taking It to Congress
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Crystal De León Sarmiento is a force.
From growing up in Houston’s Southwest side to becoming a certified Business Behavior Analyst, Executive Business Coach, and the first Mexican-American councilwoman in Manvel Texas, her path is built on grit, execution, and leadership at the highest level.
Crystal is the founder of The Ari Source, where she helps business owners scale with systems, KPIs, strategic hiring, and leadership development. She breaks down how personality, communication, and behavior directly impact performance inside every organization.
In this episode, Crystal dives deep into the mindset, strategy, and discipline behind building powerful teams and becoming an influential leader — in business and in politics.
🔥 In this episode, Crystal breaks down:
- How she closed her first multi-million-dollar deal at 23 💼
- Becoming a #1 best-selling author and out-ranking Joel Osteen 📚
- Why a bad hire can cost 7x a salary — and destroy culture 🔍
- The truth about leadership: “Nothing more, nothing less than influence.”
- Why most business owners fail in the first 5 years
- How to identify ego vs. confidence when hiring 💡
- How she coaches companies on KPIs, communication, and accountability
- Why she stepped into politics — and what business owners really need from their leaders
- Her run for Congress & why representation matters in her district 🇺🇸
- “The American Dream, not the socialist scheme” — her mission for her community
Crystal’s story is bold, powerful, and unapologetically driven.
This episode is a blueprint for anyone who wants to lead — in business, in community, and in life.
Entrepreneurship is about making calls others won’t. That’s where we come in — combining AI, people, and relentless hustle to fill your pipeline with leads and scale your business.
Click on the link below to see how Vancom can help! 🔗 https://vancom.io/calendar-page
Connect with Us: Instagram / josuellanass
Our guest: https://crystaluscongress.com/
Her personal Instagram crystal.lioness and her official campaign Instagram crystalforcongress
Facebook Page Crystal De León Sarmiento For Congress CD09
👉 Don’t forget to like, comment, and subscribe for more powerful stories of business, real estate, and scaling your business! 🔔
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