Season 4, Episode 11: The Bookshop Business - Erin Whaling, Spisherbocker Books

Erin Whaling had worked on a business plan many years ago as part of a photography course. Her intention was one day to start a business that was community-focused and allowed her some creative freedom. She parked the business plan and the dream when she took a corporate position. In the middle of the pandemic, Erin was laid off. As she was cleaning folders on her computer, she found the business plan and decided to tweak it for a bookstore. Her dream never died, it just re-routed, and now Erin owns a lovely bookstore in Diamond Valley, AB.