In this episode of SaaS Trailblazers, I’m joined by Jonathan Rintala, Swedish entrepreneur, creator, and founder/CEO of Univid, a Product-Led Growth SaaS platform scaled to a seven-figure valuation. With a Computer Science background and a global reputation for innovative growth hacking, Jonathan has become a leading voice in building in public and mastering digital communities.

We dive into his most powerful insights from Growth Hacking Reddit, his bestselling book that’s reshaping how founders think about organic growth in 2025. Jonathan breaks down why Reddit is emerging as the next major SaaS growth engine, how Google’s algorithm shift is transforming visibility, and the exact workflow he uses to spot high-intent conversations in real time.

From avoiding common founder mistakes to turning a single Reddit comment into a paying customer, this episode is packed with practical tactics you can apply today.

In this episode of SaaS Trailblazers, we sit down with Ashika Narayanan to unpack one of the most powerful – yet often misunderstood – growth engines in SaaS: channel sales.

Ashika shares her journey into the SaaS ecosystem and what drew her to the world of partnerships. Together, we explore why channel sales can be a game-changing strategy for SaaS companies, when it makes sense to launch a program, and the key ingredients for success.

Whether you’re a SaaS founder, revenue leader, or partnerships professional, this episode offers a practical roadmap to scaling through partnerships — with plenty of insights you can apply right away.

EPS 10 3 Must-Have Ingredients of a High-Converting SaaS Landing Page Featuring Toni Hopponen