SDR #324: What To Do When Customers Say, "NO!"

In this episode of Service Drive Revolution, we dig into a hot-button topic in the service lane: what to do when customers say "NO!" Should advisors really be trained to overcome objections?

Or is that outdated sales tactic actually hurting CSI, retention, and long-term profitability? We share stories from real dealership experiences—including a Range Rover service visit—and reveal why the way most advisors are taught to handle a “no” is broken.

Instead of teaching advisors to push harder, we break down how to build trust, create "key-thrower" customers, and design systems that prevent objections in the first place.

We also cover:

✅ The big announcement for Top Dog Live (October 23–24 in Los Angeles, with Chris Voss (Never Split the Difference)

✅ Why alignments, inspections, and advisor write-up systems make or break customer trust

✅ Real talk on recalls, dealer inventory shortages, and the reality of $5,000 mirrors

✅ Why treating symptoms (like “overcoming objections”) will never fix your dealership’s real problems

If you’re serious about running a more profitable, customer-focused service drive—and want to stop losing customers because advisors are taught bad habits—you need to hear this one.

#ServiceDriveRevolution #DealershipLife #AdvisorTraining #CustomerExperience #ChrisCollins #TopDogLive #NeverSplitTheDifference

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