S3 E10 The Entrepreneur’s Dilemma, Quit, Pause, or Double Down with Primie Cegnar Founder of StellaEats

For Primie Cegnar, entrepreneurship isn’t just about building a business, it’s about rebuilding yourself. As an immigrant from the Philippines, Primie came to Canada expecting opportunity, but quickly learned the struggle of navigating barriers to employment. Instead of giving up, she leaned into the entrepreneurial spirit passed down through her parents and grandparents, daring to carve out her own path.

Her latest venture, Aeon Stellar Commerce, is home to StellaEats, an AI-powered nutrition-first food marketplace designed for people with food allergies, chronic illness, and cultural dietary needs. More than a business, it’s a system of care built on community, purpose, and a belief that everyone deserves access to food that supports their healing.

In this episode, Primie shares how she turned personal struggle into vision, why community is at the center of everything she builds, and what it really means to grieve old versions of yourself while creating something entirely new. If you’ve ever wondered what it takes to keep going after a big pause, to stop or go, this story will remind you that sometimes resilience is the greatest innovation of all.

Connect with StellaEats & Aeon Stellar Commerce:

🌐 Website: stellaeats.co

📸 Instagram: @stellaeatsofficial

🔗 LinkedIn: StellaEats

📘 Facebook: StellaEats

🔗 LinkTree: stellaeatsofficial