
S2 Ep428: Entrepreneurs and Solopreneurs | Build a Better Business | Product Planner
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The Product Planner PDF
In today’s episode, we took a deep dive into creating and packaging your products using the Product Planner PDF. Whether you're just starting or ready to scale, this episode is packed with practical steps to help you map out your offers and build a sustainable business model.
We covered:
⚾ The Business Diamond Framework
• VPS – Value Proposition Statement
• Storytelling is Marketing
• Serving is Selling
• Website Platform & Design
🏁 Your Product Ladder
• First Base: FREE Offer to Attract
• Second Base: Mid-Level Offer to Engage
• Third Base: Core Offer to Convert
• Home Run: Celebrate with Your Signature Offer
📢 Plus, tips on:
• Making Social Media Simple
• Starting Your Blog & Podcast
• Overcoming Your Fear of Public Speaking
This ongoing Build a Better Business Zoom series is your go-to space for actionable insights, community support, and entrepreneurial breakthroughs.
👉 Don’t miss a single session—join the journey and let’s build brilliance together!
Connect with Kathy: https://linktr.ee/KathyBinner
Connect with Cheri: https://www.cheridotterer.com
Connect with Mason: lmvandyke@yahoo.com
Zenler affiliate link: https://www.newzenler.com/invite/rBDDbH
The Automated Entrepreneur: https://linda-thomas.com/funnel
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