
S1E1: Redefining Participatory Marketing
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Welcome to "Participation Is Mandatory," where CEOs, investors, navy seals, entrepreneurs, and artists converge to share their incredible stories, perspectives on marketing, business, and life. Hosted by Scott Kaufmann, this podcast dives deep into the minds of those actively shaping their industries. Unlike typical marketing podcasts, "Participation Is Mandatory" challenges conventional norms, delving into the nuances of participatory and experiential marketing.
Scott Kaufmann, a seasoned marketer and entrepreneur, leads the charge, drawing insights from his extensive professional background and entrepreneurial ventures. With a blend of passion, persistence, and curiosity, Scott navigates conversations with industry leaders, exploring micro details and macro issues to uncover how companies can authentically engage with their customers.
Each episode promises a fresh perspective, featuring guests who have revolutionized their fields, from redefining sustainable living to transforming customer experiences. Scott's relentless curiosity drives discussions about industry shifts and their implications for the future of marketing, business, and life.
Join Scott on this unpredictable, informative, and thought-provoking journey by subscribing to "Participation Is Mandatory." Because in the evolving landscape of marketing, your participation is not just encouraged—it's mandatory. Don't forget to subscribe to be the first to hear thought-provoking interviews from today's business leaders and marketing experts.