S03E11 with Chad Foote, Director of Sales at Hengst Filtration

With years of experience in the aftermarket and a career spanning multiple German automotive companies, Chad knows exactly what it takes to build a strong brand, deliver premium filtration solutions, and navigate a competitive North American market. We’ll talk about why German engineering is a key differentiator, the challenges of logistics in a country as vast as the U.S., and how Hengst is driving sustainability in filtration. Plus, Chad shares his thoughts on the future of the aftermarket and the role of EVs in filtration technology.