S01E42 - IG reach in 2026 won’t come from hashtags - it comes from *this* ✨
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S01E42 - IG reach in 2026 won’t come from hashtags - it comes from *this* ✨
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Instagram just limited hashtags to five, and no, this isn’t a bad thing.
It’s actually a massive signal for where Instagram growth is heading in 2026.
In this episode, I break down why this update isn’t really about hashtags at all, and what it does tell us about the one non-negotiable you need if you want to grow on Instagram next year.
We’ll talk about:
- why Instagram is moving away from generic signals
- what is becoming essential for growth
- how search is now one of the biggest drivers of discovery
- how your Instagram posts can show up on Instagram search AND Google
- and what this means for creators, coaches, businesses, and local brands
If you want sustainable growth in 2026, not just spikes, this episode will change how you think about Instagram strategy.
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