Rutgers Experiential Learning: Entrepreneurship, Nonprofits, and Real Results with Francisco Quevedo
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In this episode of Unapologetic Leadership, host Cory Dunham welcomes Francisco J. Quevedo to explore how experiential learning at Rutgers Business School bridges classroom theory with real‑world impact. Francisco an Assistant Professor of Professional Practice in the Marketing Department, Executive Director of the Center for Marketing Advantage, Advancement, and Action, and Senator for the 2025–2028 term shares how he brings hands‑on entrepreneurship, nonprofit projects, and real consulting work into student learning to benefit businesses, nonprofits, and government partners. His approach empowers students to learn by doing, builds measurable impact, and prepares future leaders to innovate with confidence.
Francisco also discusses using AI as a research copilot (not a replacement), the importance of integrity and values in leadership, and how experiential education can transform students’ careers and community outcomes. This episode delivers practical insights on leadership, innovation, community engagement, and creating real results beyond the classroom.
About Francisco J. Quevedo:
Francisco J. Quevedo is an Assistant Professor of Professional Practice in the Marketing Department at Rutgers Business School; he serves as Executive Director of the Center for Marketing Advantage, Advancement and Action and is Senator for the 2025–2028 term. He graduated from the University of Massachusetts, Amherst, in 1978 and earned his doctorate in Marketing, MBA, and CAGSB at Pace University in New York, NY. Before joining Rutgers in 2020, he taught at Pace University and NYU and has over 40 years of corporate experience consulting with Fortune 100 firms, NGOs, and government agencies across multiple countries. His research focuses on brand management and nonprofit marketing, and he has been published multiple times in peer‑reviewed journals.
Connect with Francisco
Phone: (929) 208‑5289
Email: francisco.quevedo@rutgers.edu
X: @NeuroBrand2020