Russell McLeod, Founder of Mightyhum

“Profit With Impact” Join me and my guest Russell McLeod, Founder of Mightyhum (https://mightyhum.com), an organization of social entrepreneurs and experienced advisors. With over 20 years of experience, Russell champions profit with purpose, the circular economy, and collaboration for positive progress. Prior to Mightyhum, he served as Executive Director of ME to WE, one of Canada’s most recognized social enterprises. Under his leadership, ME to WE delivered over $20 million in cash and in-kind donations to WE Charity, impacting hundreds of thousands of people with access to clean water, education, and supporting women-led businesses globally. Russell’s mission is to inspire belief in a better way to do business—one that solves pressing global issues while driving sustainable success. SHOW NOTES SPONSORED BY: Power of You! Find out more at https://leader.blainebartlett.com/power-of-you Summary In this conversation, Blaine and Russell McLeod explore the intersection of business and social impact, discussing the importance of maintaining the soul of a business while navigating the challenges of social enterprises. They delve into the significance of profitability, customer-centric approaches, and the integration of impact into the value chain, emphasizing that successful organizations must balance their mission with effective business practices. Takeaways The purpose of business is to create the possibility of thriving on the planet. Organizations often lose sight of their founding ideals as they grow. Social enterprises struggle to integrate impact while building a sustainable business. Profitability is essential for the health and sustainability of an organization. Customer needs must come before impact messaging in business. Successful organizations integrate their impact into their value chain. The beauty industry is a significant contributor to pollution. Profit is not synonymous with greed; it enables greater impact. Understanding the context of messaging is crucial for success. Nature teaches us to be centers of distribution, not accumulation. Learn more about your ad choices. Visit megaphone.fm/adchoices