Why do most podcasts stall long before they reach real scale?

In this episode of Right About Now, Ryan Alford is joined by Tom Webster, one of the most respected voices in podcasting and author of The Audience Is Listening, to unpack the uncomfortable truths behind podcast growth.

With nearly 30 years in audio research and media strategy, Tom explains why:

• Promotion won’t save a show that lacks clarity

• Editing for flow is the secret weapon of top podcasts

• Many creators build for themselves — not their audience

• Asking the wrong listener questions leads to bad decisions

• Podcasting is far from “on the way down” — and why the data proves it

This conversation is a masterclass in podcast strategy, audience psychology, and long-term content thinking.

Whether you’re launching a show, stuck at a download ceiling, or building branded content, this episode will help you stop chasing vanity metrics and start building real listener loyalty.

📘 Learn more about Tom’s book: The Audience Is Listening
🎙 Explore industry research at Sounds Profitable
📲 Subscribe for weekly insights on business, media, and growth

Luxury isn’t accidental—it’s engineered.

On this episode of Right About Now, Ryan Alford is joined by Dr. Deepak Dugar, one of the world’s most respected surgeons and the architect behind one of Beverly Hills’ most exclusive medical brands.

Dr. Dugar shares how he built a global reputation by going all-in on a single niche, refusing to compete with mediocrity, and designing a business that prioritizes quality over volume—in clients, hiring, and brand positioning.

This conversation goes far beyond medicine. It’s a blueprint for entrepreneurs who want to:

• Stand out in hyper-competitive markets

• Build premium brands with demand built in

• Create exclusivity without paid advertising

• Hire elite performers and avoid energy vampires

• Why “riches in the niches” is more than a cliché

• How luxury brands intentionally repel the wrong customers

• The difference between good revenue and bad revenue

• Why elite operators pick their competition carefully

• How to build a brand that attracts the world’s best clients

Connect with Dr. Deepak Dugar

Instagram: Deepakdugarmd

Website: www.Scarlessnose.com

🎧 If you want to build something elite—not average—this episode is a must listen.

Taxes are the single biggest expense most Americans will ever face—and yet almost no one is taught how they really work.

In this episode of Right About Now, Ryan Alford is joined by Mark J. Kohler, renowned Main Street tax attorney, to break down how the tax code is designed to reward certain behaviors—and how everyday entrepreneurs can legally take advantage of it.

This conversation covers:

• Why side hustles unlock powerful tax advantages

• How small business owners can dramatically reduce their effective tax rate

• The difference between delegating taxes and leading your tax strategy

• Why depreciation, real estate, and alternative investments matter

• How wealthy individuals think differently about money and taxes

• Why the tax code incentivizes entrepreneurship, housing, and investment

Mark explains that the tax system isn’t broken—it’s behavior-based. Those who understand the rules use them to build wealth, while everyone else overpays out of fear or ignorance.

If you’re a business owner, investor, or building a side hustle, this episode will change how you think about money—and what you keep.

Guest:
Mark J. Kohler – Tax Attorney & Entrepreneur
Website: markjkohler.com