Rewriting The Renter Journey Through AI and Automation

Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how artificial intelligence and automation are fundamentally rewriting the renter journey—from discovery to residency. What was once a fragmented path built on listings, lead forms, and manual follow-ups is being replaced by intelligent, connected systems that anticipate needs, guide decisions, and execute in real time.

In this episode, Kerry and Jimmy unpack how AI-driven discovery engines, conversational interfaces, autonomous marketing, and workflow automation are collapsing timelines, removing friction, and reshaping expectations across every renter touchpoint. They discuss why the renter journey is no longer linear, why speed and consistency now define experience, and how operators who rely on yesterday's tools are quietly losing relevance in today's on-demand economy.

Kerry and Jimmy's Words of Wisdom: "The renter journey isn't being optimized anymore—it's being rewritten. AI and automation are no longer tools behind the scenes; they're becoming the experience itself. From how renters discover communities, to how decisions are guided, to how leases are executed, intelligence is now embedded into every moment of the journey—and the operators who understand that aren't just improving performance, they're redefining what modern renting looks like."

Resources: Tomorrow's Intelligence Built for Today's Renters