
Revenue Is Vanity. Profit Is Sanity. Cash Is Reality | Profit First, Mike Michalowitz
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🎯In this high-impact episode of Champion Reads, Coach Willie Blake, Ian Sturmer, and John Kovacs Jr. break down one of the most important financial mindset shifts every entrepreneur needs—why putting PROFIT FIRST leads to long-term freedom, not scarcity.💡 Key Principles from Profit First by Mike Michalowicz:Constraints Create Clarity and FreedomLike choosing a smaller plate at a buffet, reducing what you “see” available to spend forces you to operate smarter.💬 Quote: “If you don’t want to eat the whole pie, grab a smaller plate.”Take the Profit First—LiterallyAllocate 1%, 5%, or 30% to profit before spending another dime. John shares his system of splitting income across profit, taxes, savings, and more—creating peace of mind, not stress.Mindset Over MoneyProfit First isn’t just about dollars—it’s about behavior.“Out of sight, out of mind” reduces emotional spending by keeping profit and taxes in separate bank accounts.Constraints Drive CreativityJohn tells the story of the 9/11 memorial design: how creative solutions often come because of limitations—not in spite of them.Don’t Let Revenue Fool YouMore sales ≠ more success.Willie shares how a Shark Tank business had strong sales but lost money because of unaccounted-for costs like “free” shipping.💼 Real-Life Applications:Use the 1% Rule: Move 1% of all revenue to a profit account.Delay purchases by 24 hours to avoid impulse spending.Assign every dollar a job with envelope-style budgeting.Prioritize cash on hand over vanity metrics or “paper profit.”🎯 Why You Should Watch:This episode is packed with powerful takeaways for entrepreneurs, solopreneurs, and side-hustlers who want to ditch the feast-or-famine cycle and run a business that actually pays them. You don’t need more revenue—you need smarter habits.🌱 Takeaway Quote Recap:“Revenue is vanity. Profit is sanity. But cash… cash is reality.”🎙️ Stay Inspired:Subscribe to Champion Reads for deep dives into the best business books and actionable insights to help you grow your income, mindset, and impact.🌐 Join the Movement:Explore more from the Champion Circle community at https://www.mychampioncircle.com — coaching, tools, and support for purpose-driven growth.🔔 Like, Share & Subscribe for more weekly episodes!#ProfitFirst #MikeMichalowicz #RevenueVsProfit #EntrepreneurMindset #CashFlowMatters #SolopreneurTips #ChampionReads #ChampionCircle #SmallBusinessGrowth #MoneyHabits #FinancialFreedom #ProfitIsSanity