Retail Reimagined: How Walmart Connect is Powering Brands Through AI and Leadership (Lucas Barros, Head at Walmart Connect)

What excites you most about leading Walmart Connect in Chile, and what unique opportunities do you see in the region’s market?

How do you approach leveraging data-driven insights to create more authentic connections between brands and consumers?

What trends in omnichannel marketing are shaping your strategy at Walmart Connect, and how do you see them evolving in Latin America?

What leadership principles guide you in balancing strategic vision with execution, especially when entering new markets or revitalizing existing ones?

What’s a project or achievement you’re particularly proud of at Walmart Connect, and how has it impacted the business or consumers?