Retail Marketing Without A Plan = Noise! Here's How Retailers Get Consistent Sales

Feel like you're shouting into the void with your marketing? You're not alone—and it's not your fault.

Social media wants you reactive, emotional, and constantly second-guessing yourself. Meanwhile, big retailers operate from detailed seasonal plans made months in advance.

I’m Catherine Erdly, and this is Resilient Retail Game Plan — practical product business advice with a healthy dose of reality.

In this episode, I'm revealing:

✓ Why sporadic marketing makes sales feel random

✓ How algorithms keep you stuck in chaos

✓ What big retailers do differently (without massive teams)

✓ The marketing structure that actually works for small businesses

Stop waking up wondering "what should I post today?" and start building a plan you can trust.

Links

Get your free Calmer and Consistent Sales Planner: resilientretailclub.com/sales

Join the Retail Sales Game Plan waitlist (reopening Feb): resilientretailclub.com/retailsales

Resilient Retail Club: https://www.resilientretailclub.com

Listen on your favourite podcast app: https://www.resilientretailclub.com/podcast

Enjoying the show?

DM your takeaways or questions to @resilientretailclub on Instagram.

And if the podcast’s useful, please follow, rate, and review — it helps more product businesses find us.

Mentioned in this episode:

Sign up to the waitlist

https://www.resilientretailclub.com/retailsales/