Episodios

  • Should You Display Your Rates On Your Website? - RD361
    Feb 3 2026

    Today I'm diving into a topic every freelancer faces at some point: should you publicly display your rates, or keep them private? There's no one-size-fits-all answer, so in this episode, I walk you through the pros and cons of each approach.

    I'll share why some freelancers choose not to showcase their prices, like keeping flexibility and avoiding price anchoring, as well as the risks of turning away potential clients who assume your services are out of reach. We'll also look at compromise options, like providing price ranges or starting prices, to give clients enough information without locking yourself in.

    Ultimately, I want you to think about what works best for your business, communicate clearly with potential clients, and lower barriers so the right people can reach out to you. Let's explore how to make smart decisions about your pricing strategy and client communication, so you can focus on what you do best: creating amazing design work.

    Stay Creative!

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    12 m
  • Working From Home Isn't For Everyone - RD360
    Jan 27 2026

    Hey there, welcome back to Resourceful Designer! Today I want to talk honestly about something many designers dream about: working from home. I've been running my design business from home for over 20 years, and while I love it, I want to strip away the Instagram glamour and talk about the realities, the good, the tough, and the unexpected.

    Working from home isn't a magical solution. Yes, there's flexibility, but it comes with the challenge of managing yourself, facing potential loneliness, blurring work-life boundaries, and handling every aspect of your business, from invoicing to taxes. Not everyone is cut out for this, and that's okay. The myth that following your passion means you'll never "work" a day in your life just isn't true; there are parts you'll love, and parts you definitely won't.

    My hope today is to help you decide if running your design business from home is right for you, the real version, not the dream. So stick around as I break down what working from home actually means and how to set realistic expectations for your journey. Let's dive in!

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    22 m
  • Big News!
    Jan 20 2026

    Hey there, my friend,

    Mark here with some big news. Resourceful Designer is now on YouTube.

    Yes, I know, technically, you've been able to listen to the podcast on YouTube for years. But that's not what I'm talking about.

    I've created a brand new Resourceful Designer channel where I'll be releasing weekly videos to help designers like you with the business side of freelancing. The same type of content you know and love from the podcast, but now in video format.

    And no, don't worry, I'm still going to do the podcast. I'm just taking a break this week as I finish the YouTube launch. But I'm already working on next week's podcast episode.

    So now, not only do you get to hear my dulcet voice on the podcast. You can also see me in all my dadbod glory on YouTube.

    I already have three videos out, with more coming out every Thursday, so click the link in the description or visit https://www.resourcefuldesigner.com/youtube to have a look.

    And don't forget to subscribe while you're there. And of course, press that bell to be notified when new episodes are released.

    Thank you for your continued dedication to Resourceful Designer. It means so much to me.

    Until next time, Stay Creative, and see you on YouTube.

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    1 m
  • Staying Relevant as a Designer in an AI-Driven World - RD359
    Jan 13 2026

    Welcome to Resourceful Designer. I'm Mark, and today we're talking about one of the biggest challenges designers are facing right now: staying relevant in a world where AI can generate logos, create websites, and even write flawless presentations in just minutes. I get it, it can feel like the ground is shifting beneath our feet. But here's the truth: while AI might be able to deliver polished designs quickly, it still can't replace what makes you, as a designer, truly valuable.

    In this episode, I'll share why your clients aren't just looking for beautiful mockups or perfect slides; they want emotional authenticity, trust, and a human connection. I'll talk about how you can stand out, not by competing with AI on output, but by showing up with confidence, understanding your client's real needs, and building relationships that machines simply can't replicate. If you're worried about being left behind, don't be. Your voice, your presence, and your ability to connect are your real superpowers, and today we'll dive into how you can use them to thrive as a designer in an AI-driven world. Let's get started.

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    10 m
  • What Getting Tattooed Taught Me About Graphic Design - RD358
    Dec 23 2025

    Welcome back to Resourceful Designer! I'm Mark, and today I want to share a unique perspective I've gained as both a graphic designer and someone with a growing collection of tattoos.

    I got my first tattoo at 53, thanks to my talented daughter who became a tattoo artist, and now, at 56, I have six pieces inked on my body, each with a story.

    In this episode, I'll talk about how the permanence of tattoos has made me reflect on the power we have as designers: in our world, designs aren't set in stone like tattoos are. We have the flexibility to tweak, evolve, and improve our work, even years later.

    I'll dive into how striving for perfection sometimes holds us back, why knowing when a design is "done" is an art in itself, and how embracing imperfection and change makes us better creatives. Plus, I'd love to see your tattoos and hear your thoughts, so stick around!

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    19 m
  • Give Yourself A Raise: Make More Money Without More Clients - RD357
    Dec 16 2025

    Welcome to Resourceful Designer! I'm Mark, and in this episode, I'm sharing practical advice for home-based graphic and web designers looking to make more money, without taking on more clients or raising your rates. I'll tell you a story about learning to let go, and how sometimes, we hang onto tools, subscriptions, and services in our business that quietly drain our bank accounts month after month.

    I walk you through a step-by-step subscription audit, showing you how to identify essential expenses, cut out the things you don't need, and consolidate tools where possible. It's not about keeping up with trends or having the most impressive software stack; it's about running a profitable, sustainable business and making sure more of the money you earn actually stays in your pocket.

    So, get ready to give yourself a raise by spending smarter, not harder. Let's dive in and uncover the hidden savings in your business!

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    17 m
  • How to Handle Low-Budget Clients with Grace - RD356
    Dec 9 2025

    Welcome to Resourceful Designer! I'm Mark, your host, and today, I want to share a powerful story that brilliantly illustrates how to handle price negotiations with grace while standing firm in your professional worth. Like many designers, I've encountered those budget conversations that can make your heart sink, the ones where a promising client comes in, but their budget just doesn't match the value you know you can deliver.

    In this episode, I reflect on an invaluable lesson I learned from a fellow designer I met years ago in Montreal. He went from being the "affordable option" to becoming the designer that clients saw as an investment, not just a cost. I'll guide you through a practical email template that turns a rejection into an opportunity, educating your clients and setting the stage for future collaboration, all while maintaining your standards and building relationships, not burning bridges.

    We'll explore how shifting your mindset from being everywhere and shouting the loudest about your services to positioning yourself as a valued, trusted advisor can radically transform the way clients perceive and treat you. I'll share concrete, actionable steps to help you build a professional response system for low-budget inquiries, foster goodwill in your network, and keep the door open to better clients in the future.

    If you want to learn how to gracefully say "no" without compromising your worth, and even turn those "no's" into long-term opportunities, you'll love today's episode. Let's dive in and redefine how we handle low-budget clients, together.

    Get the email template I talk about in this episode here

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    20 m
  • Why Using "I" Instead of "We" Can Transform Your Design Business - RD355
    Dec 2 2025

    Welcome to Resourceful Designer! I'm Mark, and today I want to share something fascinating that can make a real difference in how you communicate with your design clients. Did you know that the pronoun you use, choosing "I" instead of "we", can actually impact whether or not a client hires you? Most of us, especially solopreneurs, try to sound bigger and more established by saying "we" when talking to clients, but research shows that using "I" instead creates a stronger emotional connection.

    When I use "I" instead of "we," clients see me as more personally invested in their project, which boosts satisfaction and even sales. I'll give some practical tips on how to implement this, why it works, and how a simple change in wording can make your business stand out. Stick around for insights that could help you build more profitable and meaningful client relationships!

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    8 m