In this episode of Redemption, we take a deep dive into an innovative and community-centered approach to advancing the global reuse movement. Alejandra Warren, co-founder of Plastic Free Future, talks to us, bringing her wealth of experience and insight as an environmental advocate, dedicated to building and promoting accessible, sustainable reuse systems, especially within diverse underserved communities in California and beyond. This episode highlights the importance of listening to the needs of communities and valuing their knowledge to create meaningful as well as lasting change.

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In this episode of Redemption, we revisit the EU’s Packaging and Packaging Waste Regulation (PPWR) and dive deeper into the role that reuse could play in transforming how we manage waste and packaging. While the PPWR sets ambitious goals for recycling and reducing single-use packaging, we explore how reuse systems have the potential to push sustainability even further. Nathan Dufour from Zero Waste Europe shares insights into how reuse systems are already working, and where local initiatives are thriving despite opposition. Clarissa Morawski from Reloop sheds light on the regulatory framework and how Europe is leading the way in creating impactful packaging legislation. Tune in as we discuss the challenges, victories, and untapped potential of reuse to reduce waste and reshape industries on a global scale.

Learn about the ReuSe Vanguard Project (RSVP) by ZWE at https://zerowasteeurope.eu/project/reuse-vanguard-project-rsvp/

Visit BottleBillReimagined.org, and follow Reloop on X (formerly Twitter), LinkedIn, and Facebook for Bottle Bill news, updates in the world of resource recovery, and more.

In this episode of Redemption, we explore the often-overlooked but essential practice of reuse. Although reuse ranks higher than recycling in the waste hierarchy, it is frequently left out of discussions about large-scale solutions to the plastics crisis and landfill overflow. Our global guests—advocates and pioneers—share insights on how reuse is being implemented across various economic and cultural landscapes. From grassroots efforts in Southeast Asia to innovative city projects in the U.S., we highlight how communities are leveraging reuse for a more sustainable future.

In Reuse Stories from Around the World – Part 1, hear inspiring stories from Perpetual, and Greenpeace Philippines, demonstrating that real change happens when we rethink how we use materials. Stay tuned as we continue to share more global stories that spotlight this growing revolution.

Learn more about the Greenpeace Philippines’ initiative here:

https://www.greenpeace.org/philippines/act/plastic-free-future/reuse-and-refill/

Visit BottleBillReimagined.org, and follow Reloop on X (formerly Twitter), LinkedIn, and Facebook for Bottle Bill news, updates in the world of resource recovery, and more.