Episodios

  • 057 - Revolutionizing Washing: The Science of Microbiome-Friendly Products - with Eli Halliwell, Founder of Sans Savon & Hairstory
    Mar 31 2026

    Welcome to Ready For Launch, the show about how founders of early-stage companies launched their businesses.

    Eli Halliwell shares his entrepreneurial journey from disrupting the haircare industry with innovative, microbiome-friendly products to his past ventures in the automotive space. Discover how he identifies opportunities for innovation, the challenges of changing routines, and the impact of AI on entrepreneurship.

    Links

    Website - sanssavon.com & hairstory.com

    Substack - Eli Halliwell⁠

    Chapters

    00:00 Introduction to Eli Halliwell's Entrepreneurial Journey

    08:45 Innovative Approaches to Hair and Body Care

    19:21 Eli's Unique Background and Early Career

    27:38 The Evolution of Entrepreneurship in Today's World

    42:14 Navigating the Haircare Industry

    48:52 Innovative Business Models in Haircare

    53:34 Challenges in Changing Consumer Behavior

    56:10 Transitioning Leadership and New Ventures

    01:00:08 Creating a New Brand: Sans Savon

    01:06:35 Customer Acquisition in a Changing Market

    01:09:41 Evaluating Growth and Future Steps

    01:14:28 Advice for Aspiring Entrepreneurs

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    1 h y 16 m
  • 056 - From Shopify to Startup. The 6-Month Plan That Outpaced Expectations, with Michael Kiss, CEO and Co-founder of Symmetry Commerce
    Mar 17 2026

    Summary

    Welcome to Ready For Launch, the show about how founders of early-stage companies launched their businesses.

    In this conversation, Michael Kiss, CEO and co-founder of Symmetry Commerce, shares his journey from a tech-savvy childhood in Ontario to becoming a successful entrepreneur in the e-commerce space. He discusses his experiences at Shopify, the challenges of starting his own company, and the importance of leadership and company culture.

    Links

    Website - https://symmetrycommerce.com/

    LinkedIn - linkedin.com/in/michael-kiss?originalSubdomain=ca⁠

    Chapters

    00:0 Introduction to Mike Kiss and Symmetry Commerce

    05:10 Mike's Upbringing and Early Influences

    09:43 Education and Career Path to Shopify

    14:42 Lessons Learned at Shopify

    19:48 Transitioning to Entrepreneurship

    24:38 Building Symmetry Commerce

    29:52 Mindset and Growth as a Business Owner

    36:29 Vision for Building a Better Shopify

    38:34 Evolving Service Offerings and Differentiation

    43:29 Balancing Business Strategy and Execution

    47:18 Team Collaboration and Problem Solving

    49:52 The Remote Work Advantage

    51:58 Reflecting on Initial Business Plans

    53:39 Navigating Challenges and Growth

    55:52 Defining Growth Goals and Company Vision

    59:16 Integrating AI into Business Operations

    01:01:19 Personal Sacrifices in Entrepreneurship

    01:05:30 Lessons Learned from Starting Over

    01:09:56 Advice for Aspiring Entrepreneurs

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    1 h y 12 m
  • 055 - The AI-Driven Side Project That Gained Global Attention, with Adam Hale, Creator of Dry Outside
    Mar 3 2026

    Welcome to Ready For Launch, the show about how founders of early-stage companies launched their businesses.

    Adam Hale shares his journey from digital media enthusiast to data analyst and AI innovator, detailing how he built a weather prediction website using AI tools in just hours. Discover insights on AI experimentation, SEO strategies, human connection, and turning side projects into impactful tools.

    Links

    Website - https://www.dryoutside.com/

    LinkedIn - ⁠https://www.linkedin.com/in/adamhale2/

    Chapters

    00:00 Introduction and Background

    02:29 The Evolution of Social Media and Personal Privacy

    05:01 AI in Data Analysis and Website Development

    07:27 The Role of AI in Daily Work

    10:24 Building DryOutside: The Concept and Inspiration

    12:58 Understanding Weather Conditions for Drying Clothes

    15:41 The Journey from Idea to Launch

    18:18 Initial Steps and Learning Process

    21:14 Feedback and Iteration in Development

    26:43 Building an SEO-Friendly Website

    30:06 The Power of Reddit for Promotion

    31:01 From Idea to Live Website in Hours

    35:20 The Importance of Human Connection

    37:34 Tech Stack and Data Sources

    39:13 Unexpected Traffic Surge from Newsletters

    42:58 Website Redesign and New Features

    48:18 Feedback-Driven Improvements and AI Inspiration

    53:13 Advice for Aspiring Project Builders

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    57 m
  • 054 - The Gap Between Design and Reality — and How Omar Salem Built Adora to Fix It
    Feb 17 2026

    Summary

    Welcome to Ready For Launch, the show about how founders of early-stage companies launched their businesses.

    In this conversation, Omar shares his journey from growing up in Jordan to becoming a successful entrepreneur in Australia. He discusses his experiences at Canva, where he learned valuable lessons about scaling and product growth. Omar reflects on the transition to founding Adora, a company focused on providing visibility into product experiences. He emphasizes the importance of understanding customer needs and the challenges of building a startup.


    Website - https://www.adora.so/

    LinkedIn - https://www.linkedin.com/in/omsalem/


    Chapters

    00:00 Omar's Early Life and Influences

    01:55 Lessons from Canva: Growth and Product Development

    13:45 The Transition to Entrepreneurship: Timing and Readiness

    20:15 Exploring Ideas: Product Growth vs. Education

    28:21 Understanding Engagement Mechanics

    29:21 The Birth of Adora

    33:31 Frustrations with Product Visibility

    38:28 Building a Solution

    46:10 Navigating the Development Process

    51:07 Lessons from Beta Testing

    55:43 Insights on Founding a Business

    01:00:47 Advice for Aspiring Founders


    Más Menos
    1 h y 3 m
  • AI Revolution in the Job Market: Launching AI Apply - An AI-Powered Job Search Tool, With Co-Founder Aidan Kramer
    Mar 27 2024

    Welcome to Ready For Launch, the show about how founders of early-stage companies launched their businesses into the world.

    This week, Ian Black talks to Aidan Cramer about his business AI Apply, which leverages generative AI to help job seekers find and apply for the best job opportunities. Aidan also shares his experience in building multiple businesses and the importance of finding product-market fit. Aidan shares his philosophy on killing ideas that don't work and focusing on the core offering, as well as his growth targets and the strategies he is using to achieve them, including content creation and influencer marketing.

    Website

    https://aiapply.co/

    Tiktok

    https://www.tiktok.com/@aidancramer

    Twitter

    https://twitter.com/AidanCramer

    We Discuss

    What Generative AI is

    Common Mistakes in Job Applications

    Experimentation with Different Business Ideas

    How to Achieve Fast Growth and Profitability

    New Perspectives on Defining Product Market Fit

    Listening to Customers and Their Ideas

    Defining Success and Growth Targets

    Content Creation and Strategy

    Choosing the Right Co-founder

    Sacrifices and Loneliness of Entrepreneurship

    Motivations and Rewards of Entrepreneurship

    Advice for Starting a Business

    –––––––

    Host: Ian Black

    Intro Music:

    ⁠https://uppbeat.io/t/moire/new-life⁠ License code: 9TQ4MEAPMU4WJWZ4

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    1 h y 4 m
  • Overcoming Your Fears By Bootstrapping An Allergy Friendly Protein Bar Business, with Patrick Manning, founder of Alio.
    Mar 13 2024

    Welcome to Ready For Launch, the show about how founders of early-stage companies launched their businesses into the world.

    This week, Ian Black talks to Patrick Manning, the founder of Alio, an allergy-friendly protein bar company, who shares his journey from medical school to entrepreneurship. He saw a need for a protein bar free from the top nine food allergens and high in protein, and decided to create it himself. He shares his perspective on overcoming doubts and challenges as a founder and the unique lessons he has learned through entrepreneurship.


    Website

    https://livealio.com/


    Facebook

    https://www.facebook.com/livealionow


    Instagram

    https://www.instagram.com/livealio


    Chapters

    Introduction and Background

    Identifying the Need for Allergy-Friendly Protein Bars

    Transition from Medical School to Entrepreneurship

    Finding a Mentor and Overcoming Fear

    Lessons Learned from Starting a Business

    Challenges in Recipe Development and Manufacturing

    Rebranding and Refining the Product

    Market Response to the Relaunch of Allio

    Importance of Customer Feedback and Launch Strategy

    Delegating and Bringing in Experts

    Building a Team and Seeking External Funding

    Organic Marketing Strategies

    Effective Sales Tactics through Engagment with Facebook Groups

    Sales Channels and Retail Expansion

    Profitability and Margin Refinement

    Shelf Life and Expiry Dates

    Daily Operations and Balancing Work

    Future Team Expansion

    Overcoming Doubts and Challenges

    Advice for Founders and Dealing with Doubt

    Setting Goals and Managing Friction

    Product Expansion and New Flavors

    Challenges in Scaling and Retail Expansion

    The Power of Creation and Overcoming Challenges

    Where to Find Alio




    ---

    Host: Ian Black

    Intro Music:

    https://uppbeat.io/t/moire/new-life License code: 9TQ4MEAPMU4WJWZ4

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    1 h y 3 m
  • The Van Conversion Expert: How to Unlock the Lifestyle You’ve Dreamed of - with Shane Monks O'Byrne, founder of The Van Conversion Dotcom.
    Feb 28 2024

    Shane Monks O'Byrne teaches people how to build camper vans and live a van life. He shares his journey into entrepreneurship, the philosophy of van life, and the lessons he learned from building his latest startup - https://www.thevanconversion.com.


    Contents:

    • Introduction and Background
    • Shane's Business: Teaching People to Build Camper Vans
    • The Philosophy of Van Life
    • Shane's Journey into Entrepreneurship
    • Choosing the Right Path as an Entrepreneur
    • Lessons from Investing Applied to Life
    • Balancing Details and Output in Design
    • Finding Fun and Passion in Work
    • Finding Passion and Interests
    • Using Childhood as a Starting Point
    • Questioning False Assumptions and Self-Doubt
    • Exploring Different Interests and Skills
    • Learning New Skills and Trying Something New
    • Learning How to Build a Van
    • Documenting the Van Conversion Process
    • Transitioning from Building Vans to Writing a Book
    • Launching the Book and Building a Sustainable Business
    • Preparing for a Long-Term Bike Journey
    • Handling the Business During Time Away
    • Starting a Business: Choosing the Right Direction

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    1 h y 29 m
  • Launching a non-alcoholic spirit brand in Asia and the USA, with Lorin Winata Founder of Melati Drinks (#50)
    Oct 25 2023

    Welcome to Ready For Launch, the show where I, Ian Black, talk to founders of early-stage companies about how they launched their business into the world.

    I’m talking with Lorin Winata, founder of Melati Drinks, and part of the Forbes 30 under 30 list for 2023.

    Among many things, we discuss:

    • The history of Asian tonic drinks, dating back to 1293
    • What it means to be a non-alcoholic spirit, in the Better-for-you category
    • Borrowing extraction techniques from the perfume industry to create the most accessible drink
    • The loneliness of moving the business to a new country, new culture, with no network
    • Whittling down 150 classic ingredients from the spice islands of Indonesia, into the two Melati drinks
    • What it’s like to leave the male-dominated world of venture capital in Asia, to become an Asian female founder
    • The challenges you face doing everything for the first time as an entrepreneur, and why it gets easier.
    • And much more...

    So sit back and enjoy the show!

    Company website

    https://melatidrinks.com/

    Find Melati near you:

    https://melatidrinks.com/pages/store-locator

    Más Menos
    56 m