RS370 - Solopreneur trends that shaped 2025 (and how to respond)

If your content has stopped landing, leads feel slower, or business just feels heavier than it used to, you're not alone. In this episode, Anna unpacks the major solopreneur trends of 2025 - and what they mean for how you work, sell, and show up as you prepare for 2026.

Key Takeaways

• Visibility is changing: Even strong, thoughtful content underperformed on LinkedIn this year—and it's not about your quality, but the context.

• AI raised the bar: With content creation easier than ever, your differentiation now comes from clarity of message and point of view.

• Sales cycles slowed: Corporate budgets shrank, hesitations increased, and "maybe next quarter" became the norm.

• Trust takes more time: Warm leads, referrals, and real relationships outperform cold funnels and algorithm-chasing.

• Solopreneurs want sustainability: Many don't need bigger businesses—just clearer, simpler, more spacious ones.

Call to Action
Join the waitlist for the Solopreneur Operating System at intentionalexpert.com to build a clearer, calmer way of working in 2026.