Provide: The Path to Owning It

De: Corey Brown Marketing Leader at Provide
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  • Resumen

  • If you’re an entrepreneur looking for answers to your most pressing questions, you’ve come to the right place. Whether you own a business or are contemplating ownership in the future, you’re somewhere on the path to building your legacy. On this podcast, The Path to Owning It, Provide’s helping pave the way for you to achieve your dreams of business ownership and guide you through all the nuances of the journey. Each month, host Corey Brown, a marketing leader at Provide with over a decade in supporting small businesses, will tap into Provide’s unparalleled network of industry experts and share the tools you need to take control of your future. Powered by Fifth Third Bank, Provide is on a mission to financially empower business owners with great people and innovative technology. As the leader in tech-enabled financial services for aspiring and established entrepreneurs, Provide offers an unmatched combination of industry expertise, personalized service, and customized financial products – enabling founders to achieve their ownership dreams, realize financial independence, and revitalize their industries. Founded in a one-bedroom San Francisco apartment in 2013, Provide was acquired by Fifth Third in 2021 and in 2023 was named one of Fast Company’s Most Innovative Companies. Learn more at getprovide.com, and join the conversation on LinkedIn, Instagram, and TikTok.
    ©2024 by Provide
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Economía Gestión Gestión y Liderazgo Liderazgo
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Episodios
  • 58. Experiential Design and its powerful impact on small businesses, with Alicia Orlando

    58. Experiential Design and its powerful impact on small businesses, with Alicia Orlando
    Apr 23 2025
    The old saying is “people will forget what you said, people will forget what you did, but they will never forget how you made them feel.” So when the time comes to design your office and build your brand, it's important to consider more than just your color scheme and furniture. You need a deep understanding of your customers and employees, how they will use the space, and what story you're telling them. And that's where the practice of experiential design comes into play. In this episode, we're speaking with Alicia Orlando, the director of experiential design at MA Design. With a background spanning advertising, marketing, and environmental graphics, she has worked with clients like Bed Bath & Beyond, the University of Georgia, and White Castle. She focuses on creating designs that resonate on a human level by crafting thoughtful, purposeful environments that inspire and leave lasting emotional connections. Together, we'll discuss things like: How is experiential design different from regular office design? How can small business owners utilize experiential design to create a strong first impression on customers? Why is the atmosphere of an office space crucial for employee morale and productivity? How can small business owners enhance their office’s welcoming energy on a budget? What are some measurable impacts that small business owners can look for after implementing experiential design? Are you ready to take control of your future and start building your legacy? Visit getprovide.com. Provide is a division of Fifth Third Bank, National Association. All opinions expressed by the participant are solely their current opinions and do not reflect the opinions of Provide, its affiliates, or Fifth Third Bank. The participant’s opinions are based on information they consider reliable, but neither Provide, its affiliates nor Fifth Third Bank warrant its completeness or accuracy and should not be relied upon as such. This content is for informational purposes and does not constitute the rendering of legal, accounting, tax, or investment advice, or other professional services by Provide or any of its affiliates. Please consult with appropriate professionals related to your individual circumstances. All lending is subject to review and approval.
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    23 m
  • 57. Expert insights into Generation Z and how to earn their business, with Dr. Corey Seemiller

    57. Expert insights into Generation Z and how to earn their business, with Dr. Corey Seemiller
    Mar 19 2025
    They'd rather put money in savings than see a concert. They expect brands to share their worldviews. They will forgive mistakes, but NOT inauthenticity. These are just a few of the broad generalizations that Dr. Corey Seemiller has found in her studies of Gen Z. A professor and researcher at Wright State University, her insights have been featured in NPR, The New York Times, and Time Magazine, and she has published numerous works, including the acclaimed books Generation Z Goes to College and Generation Z Leads. In the global Gen Z study she led, Dr. Seemiller and her team engaged over 30,000 participants from 81 countries, making it one of the largest studies on this demographic. Typically defined as those who were born between 1995-2010, these young people aged 15-30 constitute a growing percentage of consumer spending. And, as Gen Z comes of age, small businesses must tailor their marketing and branding to court this demographic. In this episode, we'll ask Dr. Seemiller: What are the core values and beliefs that define Gen Z? How does technology impact Gen Z’s interactions with brands? How can small businesses create memorable interactions that foster loyalty? How should brands approach issues that are important to Gen Z? How will Gen Z evolve as consumers in the years ahead? Are you ready to take control of your future and start building your legacy? Visit getprovide.com. Provide is a division of Fifth Third Bank, National Association. All opinions expressed by the participant are solely their current opinions and do not reflect the opinions of Provide, its affiliates, or Fifth Third Bank. The participant’s opinions are based on information they consider reliable, but neither Provide, its affiliates nor Fifth Third Bank warrant its completeness or accuracy and should not be relied upon as such. This content is for informational purposes and does not constitute the rendering of legal, accounting, tax, or investment advice, or other professional services by Provide or any of its affiliates. Please consult with appropriate professionals related to your individual circumstances. All lending is subject to review and approval.
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    33 m
  • 56. Transform your business: how to implement effective change management, with Dr. Scott Leune, DDS

    56. Transform your business: how to implement effective change management, with Dr. Scott Leune, DDS
    Feb 19 2025
    Whether it's the launch of a second location or a new budgeting system, implementing change in any small business can feel daunting. Institutional inertia is real, and not everyone might be on board with your vision at first. So, it's absolutely imperative that business owners rely on tried-and-true techniques in planning, communicating, and implementing change. In this episode, we're talking to Dr. Scott Leune, the founder of scottleune.com. He's a trailblazer in the field of dentistry, with a remarkable career in opening, building, and selling numerous dental practices and businesses. He has played a pivotal role in launching over 200 startups nationwide and has provided invaluable purchasing, marketing, and consulting support to more than 20,000 dentists. His highly acclaimed seminars serve as a source of advanced practice management insight for dentists across North America. We'll discuss: How to plan for major and minor changes within a small business Why communication is critical in change management What to do if there is organizational pushback to change How to track and measure the success of business change What resources business owners can use to plan for change Are you ready to take control of your future and start building your legacy? Visit getprovide.com. Provide is a division of Fifth Third Bank, National Association. All opinions expressed by the participant are solely their current opinions and do not reflect the opinions of Provide, its affiliates, or Fifth Third Bank. The participant’s opinions are based on information they consider reliable, but neither Provide, its affiliates nor Fifth Third Bank warrant its completeness or accuracy and should not be relied upon as such. This content is for informational purposes and does not constitute the rendering of legal, accounting, tax, or investment advice, or other professional services by Provide or any of its affiliates. Please consult with appropriate professionals related to your individual circumstances. All lending is subject to review and approval.
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    41 m
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