Profitable Joyful Consulting Por arte de portada

Profitable Joyful Consulting

De: Samantha Hartley
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  • Resumen

  • Welcome to Profitable Joyful Consulting, where you'll discover how to multiply revenues without exhaustion, working with perfect clients on transformational engagements. Host Samantha Hartley shares how talented and ambitious women consultants–just like you!–can build profitable and joyful consulting businesses.

    Samantha’s practical and motivating weekly episodes draw on her background in international marketing with The Coca-Cola Company, her 20 years as an independent consultant, and her work with successful women consultants in a wide variety of industries.

    Subscribe and make Profitable Joyful Consulting your go-to resource!

    Topics you care about:


    • How to increase revenues without exhaustion. You already know how to grow by working long hours, but that’s not sustainable—or joyful! If you’re tired of the Revenue Roller Coaster, we’ve got proven strategies to help you double your revenues while avoiding burnout.


    • How to work exclusively with Perfect Clients on “Transformational Engagements.” Bad-fit clients are neither profitable nor joyful. We dive into how you can attract, nurture, and retain perfect clients. You'll gain valuable insights about how to break the cycle of short-term projects that keep you living in the land of one-offs so you can create the high-impact, long-term, retainer-based consulting arrangements we call transformational engagements.



    • What are the fundamentals for having both profit and joy in your consulting business? Samantha shares strategies for how to get started as a consultant, how to create a consulting brand and compelling messages that will help you to attract clients consistently, how to grow your consulting business with referrals and strategic alliances, how to scale with team and subcontractors, how to set fees for your services, how to write proposals that get accepted, how to leverage your impact with tools and technology, how to sell with integrity, and to make delivery more efficient while still getting results your clients will want to talk about in testimonials and case studies that will sell your services for you. WHEW!



    • How to cultivate a mindset for success. Samantha brings concrete examples, client consulting success stories, and actionable tools to overcome limiting beliefs with powerful intentions, affirmations, and spiritual practices aligned with your values.



    The show’s format respects your time and attention with concise episodes!

    Most episodes in the themed 12-episode seasons feature Samantha sharing practical training taken from her work with clients that you, too, can implement right away in your consulting business. A few times each season, guest experts and fellow consultants stop by to keep you updated on the latest trends and innovations in areas like marketing strategy, pricing, or productivity.

    Hosted by: Samantha Hartley

    Like many of her clients, Samantha worked in a corporate environment we’d now call psychologically unsafe or even toxic. Even though creativity was “encouraged,” new ideas were considered threatening, and casual misogyny and harassment were ubiquitous. Nevertheless, she built a bridge from there to her first consulting clients and has been self-employed, working remotely, ever since. She remembers her lean years and how she used the exact strategies she teaches on the show to begin to attract clients consistently and learn to get results without overworking. In recent years, Samantha has followed her passion to focus on women consultants and female founders. When we lift up women, everyone benefits!


    Learn more here: https://samanthahartley.com/


    If you're ready to unlock your full potential as a woman consultant, increase your profits, and experience the joy of a thriving consulting business, subscribe and turn on notifications. Join us for ideas and inspiration at Profitable Joyful Consulting. Your success story begins here.


    Download the free Definitive Guide to Winning 6-Figure Clients at 6FigureClients.com.
    2024 Samantha Hartley
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Episodios
  • Consulting Websites: The Definitive Resource

    Consulting Websites: The Definitive Resource
    Jun 4 2024

    “When your perfect clients come to your homepage, I want them to say "I'm in the right place.”


    Let’s talk about websites for consultants. What do you need to include? What do you need to leave out? What does each page need to have on it? In this episode, we’ll go through exactly what you need to do to have a consulting website that will help you land clients.


    I was so excited to get this question from a viewer.

    “How do I turn my website from an expensive online brochure into something that's actually getting me consulting clients?”


    I cannot believe that in over 200 episodes, I've never talked about websites! Websites absolutely help us get clients in two key ways:

    1. Discovery. People will go into a search engine, Google you, or find a directory or a reference to you and land upon your website, and that's the way that they discover that you exist.
    2. Learn more. They've heard about you somewhere and want to check you out. So they go to your website to do that.


    Either way, if your website isn’t optimized for current or potential clients, you could be leaving some serious $$$ on the table. Today, I’m digging into websites with my comprehensive guide. Make some of these tweaks and watch your consulting business shift in your favor. BTW you’re going to want to watch ‘til the end because I’m dropping some bonus advanced tips to catapult your success.


    Key Takeaways:


    00:00 Intro

    00:37 How to Get Clients through Your Website

    01:39 Outlining Your Website

    03:08 Navigation Bar Tips

    04:06 Creating a Contact Form

    06:09 Optimizing the Blog Section

    08:07 Creating a Lead Magnet

    09:52 How to Attract Clients through the Services Page

    12:43 Writing Your About Page

    16:01 The Key to a Powerful Homepage

    21:08 DIY or Outsource Your Site?

    24:28 Search Engine Optimization

    26:30 Bonus Tips!


    Discover more ways to uplevel your business by bringing in $100K engagements through your website on this episode of Profitable Joyful Consulting on YouTube or your favorite podcast app: www.samanthaspodcast.com.


    ------------


    If you're ready to unlock your full potential as a woman consultant, increase your profits, and experience the joy of a thriving consulting business, subscribe and turn on notifications. Join us for ideas and inspiration at Profitable Joyful Consulting. Your success story begins here.


    Download the free Definitive Guide to Winning 6-Figure Clients at 6FigureClients.com.
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    32 m
  • Land Your First 5 Perfect Clients

    Land Your First 5 Perfect Clients
    May 28 2024

    “Perfect clients give you energy when you work with them. You're more energized and excited than before you started.”


    How do I get clients and is there really such a thing as perfect clients? Not only am I answering those questions, but I will show you how to land your first (or next) five perfect consulting clients.


    Before you dive into the nuts and bolts, my first piece of advice would be to just start. There’s someone around you with a need. What’s broken in their business is exactly aligned with your expertise. Let’s not overcomplicate it; just start helping. If you’re at the beginning of your business, will they pay you for it? Sometimes, sure. But it’s okay, believe it or not, to just start working, whether you’re employed elsewhere, launching a side hustle or you’re at the beginning of a freelance career – it doesn’t matter.


    In this episode, you're going to learn how to get clients, if you’re new to consulting. And if you’ve been doing this work for a bit, we’re focused on the quality of the clients, because landing perfect clients is as important as landing any clients.


    Discover how to land your next five perfect clients on this episode of Profitable Joyful Consulting on YouTube or your favorite podcast app: www.samanthaspodcast.com.


    Related Episodes:

    How You Can Work with Perfect Clients at the Right Level

    Get More Referrals without Annoying Your Clients


    If you're ready to unlock your full potential as a woman consultant, increase your profits, and experience the joy of a thriving consulting business, subscribe and turn on notifications. Join us for ideas and inspiration at Profitable Joyful Consulting. Your success story begins here.


    Download the free Definitive Guide to Winning 6-Figure Clients at 6FigureClients.com.
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    18 m
  • Are You a Woman Consultant?

    Are You a Woman Consultant?
    May 23 2024


    Are you new here? Welcome! Let me introduce myself: I am Samantha Hartley, and I do one thing. I help women consultants multiply revenues without exhaustion by working with perfect clients on transformational engagements.


    If you're a woman consultant listening, then I have a question for you: Are you getting the results that you want? Or do you suspect you're doing it the hard way?


    👎🏻 Are you under earning relative to your potential?

    😩Do you feel like you're already working as many hours as you possibly can and you've hit a revenue ceiling?


    Here's what you'll get from my podcast.

    🙌 Real world practical tips that I'm give to my clients:

    🙌 How to sell with integrity

    🙌 How to attract perfect clients

    🙌 How to deliver more efficiently and effectively.


    I provide action steps that you can implement immediately after you've listened to an episode. BTW, you should expect to write some stuff down. If you implement what you hear here, you'll likely not just increase your revenues, you might even double them.


    You'll also be able to:

    ⏰ Work fewer hours

    💨 Work more efficiently

    🧳 Realize a lot of the unintentional sabotage strategies that are getting in your way

    🤷🏻‍♀️How to eliminate all of the things you've been doing that aren't working for you, but you don't know why.


    Before you do anything else, favorite or follow the podcast so you don't miss a single episode. Join me, and together we can make your business a more profitable and joyful consultancy.
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    2 m
Liderazgo Gestión Marketing Exito Profesional Economía
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Can't STOP listening

I stumbled upon this podcast and am 46 episodes in. Fantastic content. Highly valuable. Thanks Samantha for all your wisdom.

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