Profitable Embedded Finance Step 2: Product Design

Once you're clear on business model, the next step to building profitable embedded finance is product design.

The power of BaaS comes when an embedded banking product solves a problem no one else can and catalyzes your core offering. MetaLab's Head of Design Strategy & Craft Michael Wandelmaier knows firsthand the magic behind designing products people can't live without. In fact, it's less magic ad more proven framework.

He'll share that winning framework, including where you should place your focus, plus give practical examples to optimize your design process.