🌱 Explore our services: darklabelmusic.com
📡 Join the newsletter: producermanagement.com

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Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO

🌱 Explore our services: darklabelmusic.com
📡 Join the newsletter: producermanagement.com

---

Host Daniel Grimmett interviews Australian producer Pete Covington about his transition from touring guitarist to successful producer with Dark Label Music, exploring how he overcame resistance around marketing himself, implemented effective outreach strategies, and discovered that authentic content not only attracted ideal clients but created valuable feedback loops with his target market that improved his production work overall.

---

Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO

🌱 Explore our services: darklabelmusic.com
📡 Join the newsletter: producermanagement.com

---

Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO

🌱 Explore our services: darklabelmusic.com
📡 Join the newsletter: producermanagement.com

---

Listen to lessons 1-16 in this video:
https://youtu.be/II-L5lJyJEI

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Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO

📡 Join the newsletter: producermanagement.com
🌱 Explore our services: darklabelmusic.com

---

In this episode:

What happens AFTER you "make it" as a full-time music producer? In this deeply personal episode, host Daniel Grimmett brings together two revealing perspectives: a producer who recently went full-time and IllFactor, a GRAMMY-winning producer with 23 years experience.

Together, they explore the rarely discussed aftermath of achieving your production goals and the surprising identity crisis that follows.

Beyond just identifying these challenges, they share practical insights on how to navigate these emotional hurdles while rekindling your original love for music. This conversation pulls back the curtain on a topic most industry professionals won't admit to struggling with.

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Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO

📡 Join the newsletter: producermanagement.com
🌱 Hire a business partner: darklabelmusic.com

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In this episode:

- A producer's 1 year update into being full-time
- Pivoting from hip-hop beat selling to the pop country market
- Dealing with remote clients
- Using simple videos to land clients (what he's testing)
- When will content start working?
- How to juggle content, outreach, and producing
- Transitioning to major label projects

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Links:

Jesse' Instagram: https://www.instagram.com/jesseshirtsmusic/
Studio101 Recording: https://www.instagram.com/studio101recording/
Jesse's 2 year update on YouTube: https://youtu.be/neGSRyrarCc?si=gvaRL0959IGZ_NbL

---

Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO

📡 Join the newsletter: producermanagement.com
🌱 Hire a business partner: darklabelmusic.com

Socials: @darklabelmusic

Thanks for listening! Rate, review, and share with a friend if you enjoy the show.

Credits:
Intro music by BRASKO