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In this episode of Press Play with Jeromee Scot, Jeromee shares practical strategies for what to do if the media doesn’t cover your event. Inspired by a recent conversation at PRSA Tulsa, this episode explores why media coverage isn’t always guaranteed, why it’s rarely personal, and what you can do to keep your story moving forward.

You’ll learn how to:

• Capture and share your own photos and video clips to improve your chances of post-event coverage
• Craft a follow-up press release that includes all the essential details and quotes
• Make yourself available for timely follow-ups
• Ask for constructive feedback from journalists
• Use your owned media platforms to generate engagement and visibility

Whether you’re a seasoned PR professional or just getting started in communications, this episode will help you turn a missed opportunity into new momentum for your message.

👉 Want more resources to strengthen your media strategy? Visit www.ScotMediaTulsa.com to learn how Jeromee can help you tell your story with confidence.

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In this episode of Press Play with Jeromee Scot, we’re breaking down what makes a press release effective in 2025.

Whether you’re a small business owner, nonprofit leader, or PR professional, you'll learn exactly what journalists are looking for when deciding whether to cover your story. Jeromee shares actionable tips on structure, timing, subject lines, quotes, and distribution strategies that actually work.

If you're tired of press releases going ignored, this episode will help you cut through the noise and get the media attention your story deserves.

For more media tips and communications resources, visit ScotMediaTulsa.com.

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My very first episode of Press Play with Jeromee Scot was all about why journalists won’t provide interview questions in advance and it quickly became my most-downloaded episode. Since so many people found it valuable, I’m revisiting the topic with a deeper dive and 10 more reasons why journalists stick to this rule.

In this episode, I’ll break down:
✅ Why interviews need to feel authentic, not scripted
✅ How pre-approved questions can lead to over-rehearsed or misleading answers
✅ Why news is constantly evolving, and so are the questions
✅ How giving questions in advance can create an unfair playing field
✅ Why journalists themselves don't know the questions in advance
… and much more!

If you’ve ever wondered why reporters push back when you ask for questions in advance, this episode will give you a behind-the-scenes look at how media interviews really work and why it's all about the journalistic process and making sure you look and sound your best.

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Looking to elevate your media and communications game? Visit www.ScotMediaTulsa.com for expert services, resources, and insights tailored for businesses, nonprofits, and PR professionals.

Explore our Digital Bookstore for eBooks and guides packed with actionable strategies on media relations, event planning, and marketing. From crafting the perfect press release to mastering social media, we’ve got tools to help you succeed. Start browsing today and take your skills to the next level!