Powering Communities: Lean Strategies and Data-Driven Growth • Erin Sparks, Great River Energy & Mid America EDC

In advance of Mid-America EDC's Best Practices Conference we sat down with Erin Sparks, Economic Development Lead at Great River Energy and 2nd Vice President for Mid-America EDC. Erin shares a preview of what economic developers can expect to learn at the conference, along with the fun activities that are planned. She also shares invaluable insights from her journey in economic development, from her early days at CETA (Community and Economic Development Associates) to her current role supporting 26 member-owner cooperatives across Minnesota.

Erin discusses the importance of adopting a consulting mindset to remain agile and responsive, even when resources are lean. We also dive into Great River Energy’s Data Center Site Assessment Program—a groundbreaking initiative that sets the standard for site readiness and has opened doors to new economic opportunities. Whether you're an economic developer, community leader, or just curious about how strategic thinking can transform rural communities, this episode has something for you.