Pitching a 36-in-1 Shampoo Spoof to Head & Shoulders

The only head scratcher on this week's new episode of Can They Brand That? is how we possibly come up with this many clever ideas on the spot in just 30 minutes. That's right, 2-in-1 shampoo stans, we're putting our heads (and shoulders) together for America's #1 dandruff shampoo: Head & Shoulders. From a cinematic masterpiece about parmesan and Rube Goldberg Machines all the way to The Jetsons and gothic teens protesting dandruff, our ideas were so fun you'll be shocked they came right off the tops of our heads.

Don't be a flake, watch the whole episode here! https://youtu.be/h-uiWUeJeeA

Timestamps:

• 00:00 Introduction and What This Show is All About
• 05:20 Brainstorming Begins
• 31:22 Mascot O'Clock (Funny Mascot Concepts)
• 36:14 Hired or Fired

Wisdom for the Road:

• The importance of humor in branding.
• Creative brainstorming can lead to unexpected ideas.
• Head & Shoulders as a brand, offers unique, hilarious marketing opportunities.
• Using absurdity can enhance marketing campaigns.
• The significance of character development in branding.
• Engaging with the audience through relatable content.
• Exploring different angles for product promotion.
• The value of collaboration in creative processes.
• Understanding the target audience is crucial for branding.
• Innovative ideas can stem from playful discussions.
  

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As the world's first humor branding agency, Semiserious has worked its magic for industry darlings like Clif Bar, Native, Waterboy, Blue Bunny, Yogi Tea, JOI, Alleyoop, The University of Chicago, Hilton, and Pie. But they would never brag about it in their episode description.

Say hi or snoop around: https://semiseriousagency.com/