Episodios

  • Want to Stand Out in a Saturated Market? Start Here
    Aug 18 2025

    Is your marketing feeling a little...blah? You're posting on Instagram, sending emails, maybe updating your website—but it’s just not clicking with your audience? 🤷‍♀️

    In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers the secret weapon that every boutique fitness studio should be using but most totally overlook - STORYTELLING.

    Because let’s face it: people don’t remember class times... they remember how you made them feel ❤️

    You’ll learn how to tell your studio’s story in a way that creates connection, builds community, and turns casual scrollers into loyal clients who can’t stop raving about your brand. If you’ve ever wondered how to stand out in a sea of sameness, this episode is your roadmap.

    👉 Tune in to discover how to use your story to boost client retention, stand out in your market, and grow your Pilates business with heart 💥


    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    22 m
  • Marketing on a Budget: Cost-Effective Strategies for Studio Growth
    Aug 11 2025

    In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what really moves the needle in studio marketing - without breaking the bank. Designed especially for boutique fitness studio owners, this episode is packed with actionable, low-cost and even no-cost marketing strategies that help boost visibility, attract high-quality leads, and increase revenue—even if you’re working with a tight budget. If you’ve ever felt overwhelmed trying to “keep up” with studios throwing money at slick branding or fancy ad campaigns, this one’s for you. Discover how to out-strategize, not outspend. 💡

    Whether you own a Pilates studio, barre, yoga or dance fitness business, you’ll walk away from this episode with practical marketing shifts to streamline your approach and grow sustainably.


    Learn more about the strategies shared here when you join Thrive: Learn more here 👉 www.springthree.com/thrive


    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    27 m
  • How to Grow Your Pilates Business Without Burning Out
    Aug 4 2025

    In this heartfelt and eye-opening episode of The Pilates Business Podcast, host Seran Glanfield flips the script on what it truly takes to grow a successful Pilates studio. It's not just about strategy, systems, or marketing—it's about YOU. If you’ve ever felt overwhelmed, depleted, or secretly resentful of the business you love, this episode is your wake-up call.

    Seran reveals how burnout is quietly sabotaging your success and why self-care isn’t selfish—it’s smart business. Packed with relatable truths and actionable insights, this episode will help you reclaim your energy, reset your mindset, and rediscover the joy in your studio.

    Perfect for boutique fitness studio owners who are craving more balance, more impact, and a business that supports their life—not the other way around.


    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    22 m
  • Inside the Marketing Playbook Fueling 40+ Top Fitness Studios with Zach Mills from ONBRND
    Jul 28 2025

    Ever wonder how top-performing boutique fitness studios generate consistent leads and convert them with ease? In this episode of The Pilates Business Podcast, host Seran Glanfield is joined by Zach Mills, the marketing mastermind behind OnBrnd, a boutique agency fueling over 40 studios worldwide. With experience scaling YBell Fitness to acquisition and leading marketing at Xponential Fitness, Zach pulls back the curtain on what actually works when it comes to lead generation, conversion, and building a marketing machine that runs on autopilot.


    Whether you’re struggling with ineffective ad spend, low lead quality, or just want to stop relying on free trials to fill your classes, this episode is packed with real talk and tactical strategies. Learn how to ditch the outdated tactics, improve lead quality, and set up systems that work while you sleep (or finally take a day off!).


    Connect with Zach at www.onbrndmarketing.com


    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    34 m
  • Stop the Seasonal Slump: How Smart Studios Stay Profitable Year-Round
    Jul 21 2025

    Is your Pilates studio stuck in a seasonal cycle of feast or famine? Do your classes fill up in January only to empty out by summer or the holidays? In this episode of The Pilates Business Podcast, host Seran Glanfield shares exactly how successful studio owners flatten the seasonal revenue curve and maintain steady income all year long—without resorting to frantic discounts or burnout-level hustle.

    Whether it’s summer slowdowns or holiday no-shows, Seran explains how to plan ahead, align your marketing with seasonal rhythms, and keep clients engaged and coming back. From building retention systems to launching strategic promotions, this episode is packed with actionable insights that can help you create a more predictable, profitable Pilates business.

    This is a must-listen for any boutique fitness studio owner who wants to ditch reactive panic and start running their studio with CEO-level strategy. ✨

    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    24 m
  • The 5 Key Traits of Wildly Successful Studio Owners (That Most People Overlook)
    Jul 14 2025

    In this power-packed episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the five essential traits that distinguish thriving, confident studio owners from those stuck in a cycle of burnout and overwhelm. These aren’t surface-level tips—they’re the mindset shifts and leadership qualities that drive sustainable growth, financial freedom, and a more balanced life in your Pilates studio or boutique fitness business.

    Whether you’re tired of juggling a million roles or wondering what it really takes to grow a team and scale without chaos, this episode offers a roadmap for transformation. If you’ve ever felt stuck, overworked, or unsure how to lead effectively—this one’s for you.

    You’ll learn:

    • The leadership shift that changes everything
    • Why “hustle” isn’t the answer (and what to do instead)
    • How to build a team that runs with your vision
    • The emotional skill most studio owners overlook
    • How to lean into your strengths (and get help where you need it)


    This is the kind of insight Seran teaches inside her Thrive program, and it just might be the missing link you’ve been searching for.

    Learn more at www.springthree.com/thrive



    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    23 m
  • Profit Isn’t a Dirty Word: The Financial Foundations for Studio Success
    Jul 7 2025

    In this eye-opening episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most avoided—but essential—topics in boutique fitness businesses: finances.

    If you’ve ever felt stressed looking at your revenue or unsure if you’re even paying yourself enough, you’re not alone. Seran dives into the financial foundations every studio owner needs to feel confident, empowered, and in control—without becoming a CPA.

    From tracking the right KPIs to the mindset shifts around money and success, this episode is packed with must-hear insights to help you simplify your studio’s financial strategy and grow sustainably. Whether you're just getting started or scaling up, this episode is your permission slip to stop avoiding the numbers and start leading like a true CEO.


    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    25 m
  • Late Cancel Fees: How to Protect Your Studio Without Losing Loyal Clients
    Jun 30 2025

    In this episode of The Pilates Business Podcast, host Seran Glanfield tackles a hot topic for boutique fitness studio owners: late cancel and no-show fees. If you've ever felt awkward charging these fees — especially to your loyal clients — you’re not alone! With cancellation policies now becoming the norm in the industry, how you structure and communicate yours can make a huge difference to your studio’s revenue, retention, and community culture.

    Seran shares what’s working at top studios across the U.S., how to balance fairness with accountability, and the simple steps you can take to protect your revenue while keeping your clients happy. Whether you run a Pilates studio, barre, or yoga business, you’ll walk away with practical ideas to streamline this tricky area of operations.

    Tune in and discover how to confidently implement a cancellation policy that supports your brand and strengthens client relationships — without the stress!


    Got a question for Seran? Add it here 👉

    ~~~
    GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS


    📲 Follow Seran on Instagram @seran_spring_three

    ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

    🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date


    Work with Seran:

    🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

    🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition


    Más Menos
    24 m